
Designed By Good People Ltd
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Overview
$1,000+
Min Project Size
$100 - $149/hr
Avg Hourly Rate
2 - 9
Employees
2010
Year Founded
ABOUT DESIGNED BY GOOD PEOPLE LTD
Helpful by design
Our goal is to assist brands of all sizes in expressing their values, identity, and narratives with sincerity, clarity, and emotion. Designed By Good People has collaborated with a range of brands, from small startups to major companies, including:
- Ethical brands like Liberation Foods, Divine, and Oxfam.
- Private label projects for Fresh & Easy, Tesco, M&S, Waitrose, Fozzy Group, Seicomart, Sainsbury's, KDD, and Asda.
- Branding, design, and strategy work for AOL, Travelex, Axa, and Natwest Bank.
- Packaging design for brands such as Sacla, Coca-Cola, Loseley Ice Cream, Walls, Knockando, J&B, Cutty Sark, and Berry Brothers & Rudd.
- Placemaking initiatives for 14 councils in London and bidding groups, as well as advisory work for the Mayor of London.
- Numerous small brands that we truly enjoy working with.
We believe in collaboration. You possess a deeper understanding of your business than we do, so we prioritize listening, researching, and assessing solutions in context. It's beneficial if you specify your budget, as we’ll explore how far we can take you and suggest cost-efficient options. Our name is 'Designed By Good People.' If you feel we can assist you, don't hesitate to reach out.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$1,000+
Min Project Size
$100 - $149/hr
Avg Hourly Rate
2 - 9
Employees
2010
Year Founded
Services
Focus
Industries
Clients
Services Provided
50% Packaging Design
40% Brand Identity Design
10% Graphic Design
100% Print Design
About the Team
OUR STORY
Our Journey We are Designed By Good People, a compact design studio established in 2010 by Lee and Ariana, who bring with them decades of agency experience and over 30 industry awards. Our team integrates knowledge in packaging, branding, and ethical design gained from collaborations with clients like NatWest, Unilever, Waitrose, and Coca-Cola. We prioritize work that is centered around people and the planet, embracing a simplicity informed by history, and fostering long-term partnerships with clients that yield tangible creative results.
TEAM PHOTOS

Projects & Clients
Project Size & Rate
Minimum Project Size
$1,000+
Average Hourly Rate
$100 - $149/hr