BGaming Dynamic Brand Transformation for iGaming
About Bgaming: BGaming is a game development company specializing in the creation of online casino games, such as slots, table games, and live dealer games. Their offerings cater to both desktop and mobile devices, and they integrate their games with various online casino platforms. Project Goals: Graphic Design: Assess and refresh the logo, develop visual identity concepts and designs, produce a brand book, create website illustrations, design presentation materials, design branding for exhibition stands, and provide art direction for video production. Web Design: Perform user research, design web interfaces, establish a UI library, and create prototypes. Webflow Development: Build the website using Webflow, set up a content management system (CMS), and configure website integrations. Project Summary: The project yielded a successful rebranding of BGaming, resulting in a unified and impactful visual identity, consistent and effective brand messaging across all platforms, and an enhanced user experience on the website.