Focused on Purposeful Branding and Digital Marketing, DBA is a frontrunner in brand performance marketing for national enterprises, particularly excelling in multi-location chains, franchise marketing, e-retail, healthcare, food, finance, and more, with notable experience in hyperlocal and purpose-driven brands like Chick-fil-A, Papa Johns, Disney, Henry Ford Health System, U of M Health, Valley Children's Healthcare, Citizens Bank, and Rocket Mortgage. As a leading advertising agency and brand consultant, DBA offers research, innovative brand strategies, media, platforms, and compelling content that fosters emotional connections and measurement throughout the consumer journey. Whether working with fast food franchises, community banks, eco-friendly household products, wellness items, or hospitals, DBA combines industry-specific consulting with specialized training from numerous prominent e-retailers to implement best practices. DBA ENGAGES CUSTOMERS AS CO-CREATORS OF BRANDS DBA operates on the belief that to dominate a market, one must create it. This philosophy goes beyond mere marketing; it involves crafting branded movements. The DBA brand strategy is based on the idea that the future will be shaped by passionate brands and the social movements aligned with their missions. DBA measures emotional brand equity to evaluate the influence of digitally connected customers who transform into brand advocates. With in-house design, video, and interactive production capabilities, DBA develops award-winning advertising campaigns and social media content. Their influencer engagement strategy enhances client media budgets by recruiting “raving fans” who are willing to pay a premium and help co-create the brand narrative, acting as enthusiastic supporters of the brand. DBA OFFICES: