Kayla Higginbotham, known professionally as Cub Bear, is an award-winning videographer and storyteller based in Lawrence, Kansas. With close to a decade of experience, she crafts engaging videos that connect and inspire diverse audiences. Her journey began in 2005 during high school and blossomed through a pivotal internship with Rock Chalk Video at the University of Kansas, where she gained firsthand experience traveling and producing content for Kansas Athletics. The nickname 'Cub Bear' originated from a memorable road trip during her early career, symbolizing her passion and dedication. Specializing in dynamic sports, fitness, nonprofit, and branded content, Kayla brings authenticity and professionalism to every project, helping clients elevate their stories through compelling video marketing.