Coinband

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

50 - 249

Employees

2022

Year Founded

ABOUT COINBAND

Web 3.0 & Crypto Marketing Agency

Coinband is a marketing agency that offers top-notch client service and cutting-edge growth marketing tools, designed to enhance the visibility and appeal of your project within the Web3 community.

Languages Spoken

EnglishPolish

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

50 - 249

Employees

2022

Year Founded

Services

Focus

Industries

Clients

Services Provided

50% Brand Refresh & Rebranding

35% Blockchain Marketing

10% Social Media Marketing

5% Other Digital Marketing

Portfolio

+1000 new crypto exchange traders

Zedxion

Step 1: Paid Advertisements We selected two platforms for paid advertising. The main challenge was overcoming moderation since the exchanger lacks a license. To address this, we created a mini-landing page that redirected users to the exchange's registration page. Step 2: Influencer Marketing We opted for YouTube reviews as our promotional strategy, showcasing the functions and features of the exchange for traders, and provided a promo code that offers 5 USDT upon completing KYC on the exchange. Step 3: Public Relations For our PR approach, we decided to highlight the exchange's unique technical analysis tools for traders, concluding the article with a note about the 5 USDT reward for completing KYC. These posts were shared in the project’s community, and we also initiated remarketing (paid ads) for these articles. Results Objective Achieved 🎮 Exchange users (completed KYC) +1,000 +1,088 💰 Token Holders (exchange token) +300 +226

Growth marketing for the GameFi project

Cryptobike

Step 1: Preparing for Launch In this initial phase, we developed a marketing strategy aimed at actively drawing in new audiences through influencer marketing and competitions. Step 2: Running the Competition The competition's promotion relied heavily on influencer marketing. We collaborated with key opinion leaders (KOLs) by providing each with a referral link to engage their audience, allowing us to track the effectiveness of their efforts. Each blogger had specific KPIs tied to their promotional rewards. As a result, over the course of 14 days, approximately 70 posts were made by the 15 chosen KOLs. Step 3: Engaging the Audience Competitions are an effective and cost-efficient method for rapidly attracting an audience to a project, but often the quality and engagement of that audience may be lacking. Therefore, it’s important to focus on high-quality content on social media and within the project’s community. This collective effort boosted the ERR metric from 15% to 27%, with community size increasing threefold. Step 4: Converting to Users Following steps 2 and 3, we successfully warmed up an engaged audience that just needed a final prompt to take action. Typically, this prompt should inspire the desire to act immediately. In our scenario, those prompts were the two successive competitions:

How to make Sold Out on the IDO

Galaxy Arena

**Step 1: Preparations for Launch** The initiative in Point A already had a significant English-speaking community. Our objective was to quickly establish a Ru community. To achieve this, we selected specific tools: the main event of the promotional campaign was the upcoming IDO. **Step 2: Launch** We engaged 20 opinion leaders as key opinion leaders (KOLs) for influencer marketing, providing ongoing marketing support for the project over a two-week period, rather than one-off placements. During the three-week advertising campaign, over 50 posts were shared by KOLs. The advertising strategy was designed as a content funnel. **Step 3: Content Marketing** Ru's community was built from the ground up, with a strong focus on generating a high volume of content at launch. The primary challenge was to convey the project's value and how to engage with the game clearly and concisely. Within a month, more than 50 posts were shared within the community, featuring information about the project along with guides on its features and upcoming updates. **Goal Point B** 🙋‍♂️ Community members: +25,000 +26,121 💰 Token sales at IDO: $500,000 $500.00 * Notably, the IDO sold out in just 5 minutes! ❗️

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