cocchi&cocchi is the first Italian branding agency focused exclusively on small and medium-sized enterprises (SMEs). Founded in Modena in 2006, we entered a field where discussions about branding for SMEs were infrequent, and even less action was taken. Now, we support entrepreneurs and managers in developing unique and memorable brands through a practical method that has positioned us as the go-to branding agency for SMEs. Our success stems from a straightforward and tangible approach, utilizing a methodology that merges psychology, marketing, and design, which has evolved from our original vision through experience.