CMT Agency

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Overview

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2001

Year Founded

ABOUT CMT AGENCY

Premium Branding & Event Staffing Agency

Time is limited when it comes to grabbing your audience's attention, and your company deserves top-notch talent that can truly represent and communicate your brand message. Since 2001, CMT Agency has been delivering exceptional staffing solutions to businesses of all sizes, showcasing their brands at trade shows, promotional events, brand activations, and more. With a network of over 25,000 professionals across 52 countries and proficient in 103 languages, we can efficiently staff and manage your events according to your unique requirements. Whether you're planning a single event, a series of tradeshows, or a comprehensive national campaign, our talent is prepared to help your brand shine. Let us demonstrate how we can assist you.

Languages Spoken

English

HIGHLIGHTS

$5,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

10 - 49

Employees

2001

Year Founded

Services

Focus

Industries

Clients

Services Provided

100% Brand Identity Design

Portfolio

Genentech: Owning the Tradeshow Floor at Half the Cost

Unknown

Overview: Genentech is a top biotechnology manufacturer committed to the research, development, production, and marketing of medicines for some of the most severe and life-threatening medical issues worldwide. To build brand awareness and promote their innovations, they participate in the largest industry trade shows. The Challenge: Genentech sought experienced bilingual individuals who could connect with an international audience, enhance brand visibility, and attract visitors to their booth. These individuals also needed to have a background in trade show events and knowledge of Genentech’s products, all while staying within a strict budget. The Solution: CMT Agency teamed up with Genentech’s exhibit partner to significantly boost their presence at the event without incurring extra costs. Utilizing CMT Agency's talent management platform, they found local bilingual candidates with college degrees. To further strengthen the brand, CMT Agency intentionally chose talent whose appearance resembled Genentech's full-time staff. Additional training was provided to enable Genentech sales representatives to concentrate on more critical tasks, ultimately helping the company enhance brand visibility and improve return on investment (ROI) at the event.

E&J Gallo Winery: Growing Sales with the Perfect Blend of Spirits and Promotions

Unknown

Overview E&J Gallo Winery is a globally recognized producer and distributor of alcoholic beverages based in Modesto, California. What began as a modest family venture in 1933, established by two brothers, has expanded into a worldwide enterprise. Currently, E&J Gallo Winery holds the title of the largest family-owned winery globally, offering a diverse portfolio of over 100 distinct brands of wines and spirits from various countries. The Challenge To promote New Amsterdam Gin and Gallo Brandy XO, E&J Gallo planned a multi-city tour across the Southeastern states of Florida, Georgia, and Louisiana. To maximize impact, the events required uniform branding in all locations, and the chosen representatives needed to be knowledgeable about both the products and promotional tactics to effectively convey the brand message and boost sales. The Solution CMT Agency was brought on board to create a seamless combination of branding and promotion for this product launch. The selected professional brand ambassadors for the three-city tour successfully introduced the products, engaged customers in discussions about them, and facilitated sales. In addition to managing the selection, training, and scheduling of the talent, CMT Agency also handled the shipping and storage of all point-of-sale materials and promotional items used during the tour.

MANCAN: Making Wine More Accessible with a CAN

Unknown

**Overview** Why shouldn't wine drinkers have the same convenience and portability as beer drinkers? This question inspired the founding of MANCAN. After a long workday, the creator of MANCAN found himself at a bar with friends and decided to order wine instead of beer to unwind. This sparked the idea of packaging wine in a can, leading him to purchase the domain name that night and officially establish MANCAN. Today, this enjoyable beverage is available in 26 states. **The Challenge** MANCAN launched in 2015 in Cleveland, Ohio, and quickly turned into a bustling business, necessitating rapid operational expansion. The overwhelming demand coupled with a small team highlighted the need for external assistance to promote the brand through in-store wine tastings across the country. The goal was to broaden the company’s market reach and customer demographic. With this in mind, the MANCAN team sought an outside partner to facilitate their fast growth, specifically one with a nationwide presence and reputable brand ambassadors who could effectively engage their target consumers aged 24-45. **The Solution** After thorough evaluation, the MANCAN team chose CMT Agency as their partner due to its extensive reach and top-notch brand ambassadors. Since the collaboration began, MANCAN has conducted over 20,000 tastings nationwide. Previously, it was challenging to monitor these events, but with CMT Agency managing the tastings and tracking the outcomes, MANCAN's representatives can concentrate on what they excel at—seeking out new opportunities.