10,000 + qualified Real Estate Leads Generated
The Challenge: United Actros required qualified leads for their "Kuwait Mall" project both prior to and following the project launch, targeting their off-plan outlets and apartments in Bahria Town, Lahore. Objectives: 1. Generate early demand excitement 2. Gather leads from investors and end-users 3. Support the sales team with conversions and CRM management 4. Deliver weekly reports to monitor cost per lead (CPL), reach, and conversions Strategy: We implemented a sales-funnel approach centered on high-intent engagement: 1. Targeted audiences: Investors, overseas Pakistanis, and business buyers 2. Engaging visuals: Lifestyle-oriented 3D walkthroughs and promotions 3. Ongoing A/B testing and retargeting 4. A structured CRM and sales team follow-up system Results and Impact: 1. Generated over 10,000 qualified leads 2. Reduced cost per lead by 35% through campaign enhancements 3. Increased lead conversion rate by 28% with efficient CRM management 4. Achieved an average CPL ranging from PKR 400-450 5. Boosted campaign ROI by 40% through continuous A/B testing 6. Targeted off-plan buyers across Pakistan, the Gulf, Europe, and the USA 7. Enhanced the ad click-through rate (CTR) from 1.8% to 3.5% Importance: Collaborating with ClixOn Digital, Kuwait Mall gained enhanced visibility, a strong lead pool, and momentum for their sales team.