The Charles Group
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Overview
$5,000+
Min Project Size
150+
Avg Hourly Rate
50 - 249
Employees
2011
Year Founded
ABOUT THE CHARLES GROUP
Taking brands from basic to brilliant
Located in New York City, THE CHARLES was established in 2011 by siblings Aaron and Samantha Edwards. With a shared enthusiasm for culture, creativity, strategy, finance, and technology, they aimed to develop a digital-first agency that would approach things in a unique way.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$5,000+
Min Project Size
150+
Avg Hourly Rate
50 - 249
Employees
2011
Year Founded
Services
Focus
Industries
Clients
Services Provided+6 Services
40% Brand Identity Design
30% Marketing Collateral Design
15% Infographic Design
15% Graphic Design
30% Content Marketing Strategy
25% Social Media Marketing
10% Ecommerce Marketing
20% Demand Generation Marketing
About the Team
OUR STORY
Established in 2011 in New York City by siblings Aaron Edwards (CEO) and Samantha Edwards (CCO), The Charles Group is a strategy-first creative agency specializing in digital marketing. From its early days, the agency has combined creativity with commerce, leveraging media data and real-time insights to craft memorable brand experiences. Growing from Charles and Company to The Charles Group, it expanded its global presence with offices in Chicago and London, serving clients across North America, EMEA, and APAC, including Cartier, HP, and Marriott Bonvoy. Renowned for integrating research, data modeling, and audience insights before creative execution, the agency ensures campaigns and digital solutions are evidence-driven and aligned with business goals. As a member of the respected Society of Digital Agencies,
Projects & Clients
Project Size & Rate
Minimum Project Size
$5,000+
Average Hourly Rate
150+
