CB/I Digital

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Overview

$25,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

50 - 249

Employees

2007

Year Founded

ABOUT CB/I DIGITAL

Faster growth. Stronger results. Proven.

CB/I Digital is a performance marketing and AI technology firm that drives significant digital success for direct-to-consumer (DTC) brands such as Hammitt, Miz Mooz, and Chan Luu, as well as enterprise clients like First Citizens Bank, Rainbow Shops, LVMH, and Ferrara. The company excels in delivering impressive growth across over 15 industries, which we credit to our technical proficiency in SEO, Google and Facebook advertising, and cloud platform development, along with our proactive and committed approach. Our clients often become long-term partners, collaborating closely on various performance aspects to meet the ambitious growth targets we establish. We have received recognition from several awards organizations, including the Inc. 5000 list of the fastest-growing companies in the U.S., the Digiday Awards, American Business Awards, Vega Awards, Global Agency Awards, Search Engine Land Awards, US Search Awards, and the Interactive Media Awards. Additionally, we are a Premier Google, Meta Business, and Magento Solution Partner and have recently introduced a predictive AI SaaS product, Conative.ai, which enhances marketing and inventory management for DTC brands and addresses overbuying and underbuying challenges through an AI recommendation engine.

Languages Spoken

English

HIGHLIGHTS

$25,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

50 - 249

Employees

2007

Year Founded

Services

Focus

Industries

Clients

Services Provided

23% E-Commerce Development

10% Mobile App Development (iOS & Android)

10% Pay Per Click

14% Search Engine Optimization (SEO)

5% Mobile & App Marketing

5% Other Digital Marketing

13% AI Strategy & Roadmap Consulting

20% Recommendation Engine Development

About the Team

OUR STORY

With nearly two decades of experience, CB/I is a dynamic team driven by an entrepreneurial spirit and a passion for delivering measurable results. We partner closely with clients, leveraging advanced AI technology and deep expertise to craft innovative marketing strategies across diverse industries like luxury fashion and banking. Our commitment to continuous learning, honesty, and empathy underpins our approach, fostering strong collaborations that fuel substantial growth. Proven successes include significant revenue and performance improvements for brands such as Chan Luu and Miz-Mooz. Operating with a revenue share model, we align our interests with clients, aiming to swiftly and profitably scale online revenue. From discovery calls to thorough audits, we provide tailored strategies that optimize campaigns and accelerate business expansion.

Portfolio

Miz-Mooz sees gains across the board after collaborating with CB/I.

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Miz-Mooz is a high-end footwear brand located in New York. Their products are sold through major retailers such as Nordstrom, Walmart, DSW, and Zappos. The company operates three branded ecommerce websites: Miz-Mooz.com, AS98.net, and InfinityShoes.com, along with an Amazon sales channel and several physical stores in the northeastern United States. To streamline their marketing efforts, Miz-Mooz enlisted CB/I to handle their SEO and paid advertising on Google and Facebook while they continue their Magento ecommerce development. With the challenges of wholesale B2B and brick-and-mortar retail, Miz-Mooz focuses on ecommerce as its primary growth avenue. Beginning in 2017, CB/I first concentrated on enhancing the performance of their Google AdWords campaigns. Within a few months, they increased the return on ad spend (ROAS) from 12:1 to 24:1, well above the break-even point of 5:1. By 2019, CB/I shifted their strategy towards scaling revenue and expanding the customer base. They doubled the traffic from Google Shopping, achieving a 94% year-over-year increase at an efficient cost per click (CPC) of $0.52, bringing in a large pool of new, high-quality first-time customers. The cost per acquisition (CPA) remained healthy at $15 per order, with a 10:1 ROAS. Google Search maintained a remarkable 22:1 ROAS at a CPA of $6.27, with a year-over-year revenue increase of 22%. Recent advancements with their proprietary AI tool, Playmaker, have significantly improved results, allowing Miz-Mooz to reach an extraordinary 40:1 to 69:1 ROAS for paid search (up from an average of 18:1 to 24:1), tripling their online revenue, and reducing both CPC and CPA. The Playmaker algorithm optimized budget allocation for high-performing campaigns while minimizing unnecessary spending. Facebook also proved to be an effective prospecting channel for attracting new customers. In 2019, they increased Facebook traffic by 116% with a CPC of just $0.55, resulting in a 135% year-over-year revenue growth while maintaining a 5:1 ROAS. Combined with successful paid prospecting across both Facebook and Google, Miz-Mooz's overall online revenue surged by 52% in 2019 compared to 2018, generating millions in new income. Additionally, paid prospecting contributed to an eightfold increase in email revenue (up 678%) and a ninefold rise in traffic year-over-year (873%).

Implement Enterprise SEO for digital platform

First Citizens Bank

Established in 1898, First Citizens Bank is a comprehensive banking entity based in Raleigh, North Carolina. It operates over 550 branches across 19 states and employs more than 6,500 individuals, making it the largest family-operated bank in the country. Extensive SEO Strategy The CB/I team conducted comprehensive keyword research and formulated a targeted keyword and content strategy for each of First Citizens’ business divisions, including Retail, Business, Commercial, and Wealth offerings. This encompasses services such as Personal Checking and Savings Accounts, Credit Cards, Home Ownership, Auto Loans, Educational Savings Accounts, IRAs, Insurance (Property, Life, Automotive, and Umbrella), as well as Business Checking and Savings Accounts, Business Credit & Financing, and Digital Banking. We are employing the Conductor SEO platform, Yext for Local Search, and Skyword for SEO Content Marketing to execute our SEO strategy on the bank’s online platform. Structural and Technical Enhancements Our team is also concentrating on enhancing the technical aspects of the site structure and implementing structured data across the FCB platform to facilitate better crawling and indexing. This includes resolving sitemap issues to enhance indexing for local branch pages, optimizing URL structures, and devising a redirect strategy in preparation for the development of a new website. For further information, visit: https://www.cbidigital.com/case-study-first-citizens-bank.

CB/I helpes LVMH's Fresh.com launch E-commerce in 7 countries.

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Fresh.com, a subsidiary of LVMH, is a renowned brand known for its premium beauty and skincare products. They sought assistance from CB/I to manage their SEO efforts in preparation for a significant Ecommerce relaunch across several new countries. Global Launch CB/I successfully revamped the SEO for Fresh.com’s Ecommerce platform in seven countries, including the UK, France, Korea, Singapore, Thailand, and Hong Kong, ensuring a cohesive digital presence on a global scale. Technical and Content Optimizations We also restructured and optimized the website for on-page SEO by conducting thorough keyword research, implementing deep technical enhancements, and utilizing advanced strategies such as breadcrumbs and rich snippets, thereby improving their structured data. Millions of duplicate pages were eliminated, which significantly boosted the site's indexability for bots and increased traffic. Furthermore, we conducted comprehensive SEO research for product launches, pinpointing relevant search terms and desirable features for each product category. The findings from this research not only helped optimize product pages but also guided the broader digital strategy and marketing communications. Iakovos Hatzidimitiou, their Associate Manager of Global Ecommerce, expressed his satisfaction with our efforts, stating, "CB/I helped us launch a successful international SEO overhaul in seven countries across the U.S., Europe, and Asia simultaneously from start to finish. They are intelligent, responsive, technically skilled, and a pleasure to collaborate with. I would highly recommend CB/I to any business... and not just for SEO!"

3 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$25,000+

Average Hourly Rate

$100 - $149/hr

Pricing Snapshot

Min Project Size

$25,000+

Avg Hourly Rate

$100 - $149/hr

Cost Rating

N/A

What Clients Have Said

"CB/I Digital delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

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Select a service

E-Commerce Development

Mobile App Development (iOS & Android)

Pay Per Click

Search Engine Optimization (SEO)

Mobile & App Marketing

Other Digital Marketing

AI Strategy & Roadmap Consulting

Recommendation Engine Development

Industry Recognitions

Global Agency Awards Shortlist, Best PPC Strategy

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Two Stevie's from the American Business Awards

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Inc 5000's Fastest Growing Companies in the US

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Locations

Headquarters

300 Park Ave

New York, New York, United States 10022

+19292322848

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