Gas Drop App
Fueling America, One Drop at a Time.
CHALLENGE
Gas Drop identified a gap in the delivery market. They realized that while customers could easily order food, items from large retailers, and even cars through an app, fuel delivery for cars and boats was lacking. This insight inspired the creation of Gas Drop. With the concept established, Gas Drop required a fresh brand identity, an appealing website, and an effective app—essential tools for reaching fuel-hungry customers across the nation.
SOLUTION
We began our collaboration with Gas Drop by meticulously defining three primary initiatives: branding, website, and app development. The branding needed to be streamlined and straightforward, taking into account that 90% of the logo would be displayed in small thumbnail formats on the app. Our design team crafted a logo, color scheme, and overall style that the client loved, which solidified the branding. Once this was set, we integrated the brand aesthetics into the website design and quickly focused on the most crucial aspect of Gas Drop: the app. We focused on two primary components: the customer-facing app and the version used by delivery drivers and administrative staff. Our technical and creative teams collaborated closely with Gas Drop to outline the essential clicks, swipes, and processes of this innovative concept. After completing the wireframes, we moved on to the coding phase, which involved integrating location services, AI, and mapping technologies, all while addressing compliance issues. It required extensive effort and creativity, but ultimately, we succeeded in bringing innovation to life. Our commitment to harnessing great ideas and innovation led to a successful delivery.