
Build a Brand
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Overview
$1,000+
Min Project Size
$50 - $99/hr
Avg Hourly Rate
2 - 9
Employees
2026
Year Founded
ABOUT BUILD A BRAND
Clarity Before Change. Vision Built With Intent.
Build a Brand is a consulting firm located in South Jersey that assists small businesses in managing change through clear strategies and practical AI adoption. Founded by Matt Tietjen, who has more than 20 years of direct experience in operations, franchise management, and small business strategy, the firm works with business owners to adapt while maintaining successful practices. Their offerings include business strategy consulting, AI consulting for small businesses, systems integration, and workflow automation. Projects are organized, transparent, and tailored to reflect the current state of the business. Based in Vineland, NJ, they serve clients throughout South Jersey, the Philadelphia area, and across the country. Strategy consultations start at $500, with a complimentary 30-minute session available.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$1,000+
Min Project Size
$50 - $99/hr
Avg Hourly Rate
2 - 9
Employees
2026
Year Founded
Services
Focus
Industries
Clients
Services Provided+2 Services
30% AI Strategy & Roadmap Consulting
10% Custom AI Chatbot Development
10% Conversational AI & Voice Assistant Development
25% AI Model Fine-Tuning & Training
15% Generative AI
10% Other IT Consulting and SI
40% Go-to-Market Strategy
40% Change Management Consulting
About the Team
OUR STORY
Our Story Build a Brand was established on the fundamental principle that clarity must precede change. With over 20 years of firsthand experience in various aspects of businesses—ranging from entry-level roles to multi-unit management in retail, franchise, and consulting—I launched this practice to assist small business owners in managing change while preserving their successful elements. Our focus is on strategy, systems, and AI, all anchored in the realities of business operations.
TEAM PHOTOS

Projects & Clients
Project Size & Rate
Minimum Project Size
$1,000+
Average Hourly Rate
$50 - $99/hr