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BRS BRANDING

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Overview

$10,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2002

Year Founded

ABOUT BRS BRANDING

Strategy before design, Marketable Bicultural

BRS Branding Studio is a specialized brand strategy and visual identity agency, established by Blanca Ruíz, the Brand Alchemist, in México. We focus on creating brand systems for Latin American companies entering the US market, as well as Hispanic-owned businesses in the US that need a brand that authentically reflects their identity. Each project begins with an in-depth brand workshop, where strategy is prioritized over design. We clarify positioning, brand personality, story, and voice before any visuals are created. The outcome is a comprehensive brand system, including a logo, visual identity, brand guidelines, and a strategic foundation for your entire company. You will collaborate directly with Blanca—no junior designers or account managers involved. With 26 years of experience, she is bilingual and bicultural, possessing firsthand insights into both the US and Latin American markets. The focus is not just on aesthetics but also on marketability.

Languages Spoken
English
HIGHLIGHTS

$10,000+

Min Project Size

$50 - $99/hr

Avg Hourly Rate

2 - 9

Employees

2002

Year Founded

Services
Focus
Industries
Clients
Services Provided
20% Logo Design
25% Brand Identity Design
5% Packaging Design
50% Print Design

About the Team

OUR STORY
Blanca Ruíz, known as the Brand Alchemist, specializes in brand strategy and design for Hispanic business owners eager to expand into larger markets like the US, Canada, and Europe. Drawing from 26 years of experience, including work with Volkswagen de México and international licensing achievements, she understands the power of a clear, marketable brand to open doors money alone cannot. Blanca offers a personalized approach, working directly with clients to uncover their company's unique value and opportunities beyond just providing logos. Her expertise spans business strategy, storytelling, and visual identity, ensuring brands are strategically crafted and visible. Beyond her studio, she's an influential leader and speaker in business circles, committed to guiding brands ready to compete on a bigger stage.

Projects & Clients

Project Size & Rate

Minimum Project Size

$10,000+

Average Hourly Rate

$50 - $99/hr