ABOUT BRIEFCASE MARKETINGMarketing built for Catholic-led companies
If people are unaware of the excellent work you do, they won’t be able to choose you. In contrast, competitors with inferior offerings often succeed simply due to superior marketing. We address this issue by assisting Catholic-led organizations in becoming more visible, reliable, and preferred. We are fortunate to collaborate with outstanding organizations, and the results demonstrate our effectiveness. For instance:
- St. Michael School experienced an increase in monthly tours from 14 to 42 after launching their new website (a threefold increase).
- A financial institution saw a 219% rise in qualified leads from Google ads with an ad spend exceeding $10k per month.
- A medical supply company achieved a 91.6% engagement rate and an average session duration of 3 minutes and 41 seconds.
- A Catholic NFP doctor ranked first or second for important local search terms, attracting numerous new patients through organic traffic.
We focus on three key areas:
1. Crafting website content that clearly communicates your value,
2. Designing websites that establish immediate trust,
3. Creating Google and Meta ads that target the right audience.
Your success is important to me. I founded Briefcase after my experiences in the marketing department of a Catholic credit union. Time and again, I noticed the same issue with Catholic-led businesses affiliated with that credit union—they did impressive work but struggled with poor marketing. Your competitors shouldn’t thrive just because they have a better online presence, and that frustration led to the creation of Briefcase. Today, organizations like The Apostolate for Family Consecration, Theology of the Body Cleveland, and Live Jesus Ministries rely on me for their marketing needs. If you have something valuable to share, it deserves recognition, and I ensure that it gets seen. - Dan | Owner of Briefcase Marketing