Breakaway Leads was founded to bridge the marketing gap faced by endurance coaches in cycling, running, and triathlon. Recognizing that many coaches relied solely on word-of-mouth and struggled to attract clients despite their expertise, Aidan—an experienced marketer and passionate cyclist—created a solution. With over eight years in business and marketing, the team combines deep industry knowledge and data-driven strategies to help coaches grow their client base and businesses effectively. Prioritizing smart lead generation and tailored marketing, Breakaway Leads empowers coaches to focus on what they do best—training athletes—while ensuring their businesses thrive and reach the right audience without guesswork or excessive costs.