Bonfire Marketing

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Overview

10 - 49

Employees

2008

Year Founded

ABOUT BONFIRE MARKETING

The Data-Driven Content Marketing Agency

Bonfire is a digital content marketing agency that focuses on account-based marketing (ABM) for software as a service (SaaS), hardware technology, and health and wellness sectors. We develop our solutions based on extensive research and experience, with our strategies and campaigns designed to create a significant and enduring effect. Our continuous curiosity, commitment, and enthusiasm drive our ongoing mission to enhance marketing efforts.

LANGUAGES SPOKEN

English

HIGHLIGHTS

10 - 49

Employees

2008

Year Founded

Services

Focus

Industries

Clients

Services Provided

55% Account-Based Marketing (ABM)

35% Content Marketing Strategy

5% Email Marketing & Automation

5% Other Digital Marketing

45% Go-to-Market Strategy

40% Market Research & Competitive Intelligence

15% Business Plan Development

100% Graphic Design

Portfolio

How to Turn Your Database Into an Ideal Customer Profile (ICP)

Unknown

Prior to launching any B2B marketing initiatives, it's essential to establish a solid groundwork. This typically includes creating an ideal customer profile (ICP) to clearly identify the companies you are aiming to reach. Lacking this understanding can lead to the misallocation of time and resources targeting customers who won’t provide the greatest lifetime value (LTV) for your business. Learn what information you need to advocate for the development of an ICP within your organization, along with guidance on how to create one, by checking out our blog post: https://thinkbonfire.com/blog/ideal-customer-profile-framework/

How to Use Your Ideal Customer Profile to Find Target Accounts

Unknown

An ideal customer profile (ICP) serves as a crucial foundation for your account-based marketing as it outlines the traits of your top customers. After establishing your ICP, the next step is to utilize the insights gathered from your research to create a target account list (TAL). For a deeper understanding of how to transform your ICP into a list of target accounts, check out our blog post: https://thinkbonfire.com/blog/ideal-customer-profile-target-account-list/

KORU- Activating an Audience With an Awareness Quiz

Unknown

The top company in predictive hiring aimed to engage potential users for its software offering. They implemented a one-question quiz along with an email campaign, successfully reaching key contacts and achieving a 36.8% completion rate for the quiz.

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What Clients Have Said

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"Bonfire Marketing delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

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Account-Based Marketing (ABM)

Content Marketing Strategy

Email Marketing & Automation

Other Digital Marketing

Go-to-Market Strategy

Market Research & Competitive Intelligence

Business Plan Development

Graphic Design

Locations

Headquarters

407 NE 12th Avenue

Portland, Oregon, United States 97232

+15033342071

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