Bliss Agency

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Overview

$25,000+

Min Project Size

10 - 49

Employees

2020

Year Founded

ABOUT BLISS AGENCY

Marketing and Branding Agency Top 5 in Italy

Bliss Agency is a comprehensive marketing, communication, and brand advisory firm based in Rome and Milan, focusing on the strategic positioning of businesses in premium and high-end markets. The agency works alongside senior management using a unique four-phase approach: Audit, Consulting, Advisory, and Growth, which emphasizes brand architecture and strategic foundations prior to implementation. Their services encompass brand strategy, visual identity, digital marketing, web development, SEO and SEM, as well as video production and photography, all handled in-house to maintain consistency and oversight throughout the entire communication process. In the private sector, Bliss has partnered with multinational brands such as Pandora, Doreca, Rustichella Truffles, and Laura Biagiotti, with a focus primarily on luxury markets.

Tech Stack

GatsbyJS.NETCakePHPCodeIgniterDjangoFlutterNextJSOracle Application Development FrameworkPhoenix Development FrameworkReactRuby on RailsSDL+7 more

Languages Spoken

EnglishItalian

HIGHLIGHTS

$25,000+

Min Project Size

10 - 49

Employees

2020

Year Founded

Services

Focus

Industries

Clients

Services Provided+4 Services

17% Brand Identity Design

8% Marketing Collateral Design

5% Graphic Design

3% Corporate Photography

16% Content Marketing Strategy

12% Social Media Marketing

5% Digital Strategy

13% Brand Film & Corporate Video

About the Team

OUR STORY

Our Story We are a marketing, communication, and brand consultancy located in Rome and Milan. We collaborate with the leadership of luxury and high-value companies to establish brand frameworks prior to implementation. Our comprehensive four-phase approach—Audit, Consulting, Advisory, and Growth—guides the entire process from strategy development to execution. Our experience includes partnerships with brands such as Pandora, Laura Biagiotti, and Rustichella Truffles, as well as organizations like the Regione Valle d'Aosta.

TEAM PHOTOS

Portfolio

Digital management of the event Aostae2025

Aostae2025

The project began with no followers on Instagram and a goal to convey 2,050 years of the city's history. After ten months, the account grew to 5,074 followers, achieving a remarkable 528% increase. In July, the community expanded by 112%, adding 1,431 new followers in just one week, largely due to a teaser campaign featuring the phrase "Don't follow us if...". Over 80% of those engaged during this time were new users, who were introduced to the city for the first time through the content. The total views on Instagram and TikTok reached 1.2 million. The cost-per-click on Meta advertisements remained between €0.16 and €0.26, compared to the industry standard of €0.45 for similar institutional communication. In August, the website attracted 7,000 unique visitors, with an average visit duration of 3 to 4 minutes, while 94,000 unique users interacted through paid channels at optimal efficiency. Aostae 2025 is the institutional initiative led by the Comune di Aosta and Regione Autonoma Valle d'Aosta to commemorate 2,050 years since the city's establishment. The complexity of the task encompassed more than just content creation; Bliss acted as a central coordination point for various public entities with differing decision-making processes, timelines, and communication goals. This involved managing advisory functions, brand identity, Instagram and TikTok content, Meta advertising, and a website featuring an interactive calendar, booking system, and live streaming center, as well as engaging 5,000 digital ambassadors across the region. Ultimately, this effort resulted in a digital infrastructure designed to endure beyond the event, supporting the city’s cultural positioning for years to come.

Full Service Management of Risivi&Co.

Risivi&Co.

When Bliss assumed the role in September 2023, Risivi & Co. had a well-defined personal identity and a recognized product, but lacked an organized system to support it. The communication, product, and market were not aligned. Fast forward two years, and revenue has surged from €145,000 in 2022 to €556,000 in 2024, marking an impressive growth of +169.56% from 2023 to 2024, as confirmed by the Chamber of Commerce. Risivi & Co. is a jewelry brand with a familial heritage and a clientele that features artists from Italy's urban and hip-hop scenes, including collaborations featured in GQ, La Repubblica, and Vogue. The brand's positioning was already established but not effectively managed. For 24 months, Bliss provided comprehensive oversight on strategy, content, media, and distribution, creating the missing framework: a consistent identity across all points of contact, ongoing governance, the activation of over nine artists and influencers as brand ambassadors, and an editorial strategy that placed the brand in prominent cultural publications. The addition of over 15,000 followers on managed channels during this time was not due to aggressive paid advertising but rather the result of an effective positioning strategy that began to bear fruit.

Website Redesign of Banca di Fondi

Banca di Fondi

Bliss Agency partnered with Banca Popolare di Fondi to update their digital communications and enhance their online presence. We created a new, intuitive website that effectively categorizes banking services for individuals, professionals, and businesses, incorporating features like online banking, investment and insurance options, as well as information on corporate transparency and sustainability. Our design, user experience, and messaging combine to showcase the bank's established regional roots while presenting it as modern, secure, and focused on customer needs.

8 more projects