Avion Agency

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Overview

$1,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

10 - 49

Employees

2009

Year Founded

ABOUT AVION AGENCY

A global content strategy and copywriting agency.

Avion Agency is an autonomous global agency focused on content strategy and copywriting, primarily serving the finance, technology, health, and education sectors. We provide communication strategies and website copy tailored for intricate industries. Starting from stakeholder interviews to assisting with execution, we collaborate closely with clients to streamline any complexities. No digital transformation is too challenging for us—our expertise in copywriting, content creation, and information design allows us to deliver outcomes that are both straightforward and exceptional. Our services include copywriting, website audits, content strategy, SEO and UX copy optimization, and conversation design.

Languages Spoken

English

HIGHLIGHTS

$1,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

10 - 49

Employees

2009

Year Founded

Services

Focus

Industries

Clients

Services Provided

14% Content Marketing Strategy

7% Digital Strategy

13% Search Engine Optimization (SEO)

33% Product UX Strategy

23% Website Copywriting

10% Thought Leadership & Ghostwriting

About the Team

OUR STORY

Since 2007, our dedicated team has partnered with leaders across sectors like banking and healthcare to craft content that truly matters. We believe information should be both accessible and understandable, steering clear of jargon and confusing language. Committed to clarity, we produce concise, purposeful content that respects the audience’s time and intelligence, ensuring accuracy especially when legal, financial, or health matters are involved. Rather than adding content unnecessarily, we focus on identifying and solving core challenges. We incorporate content into your broader strategy, aiming to enhance outcomes like customer retention and growth. Leveraging technology for efficiency—not creativity—our expertise and judgment shape each piece. With nearly two decades of experience across diverse systems and workflows, we seamlessly integrate into your team

Portfolio

Content Strategy for Scoot Education

Unknown

**Overview** Scoot Education is a leading teacher placement agency with ambitious plans for rapid expansion across the US in the next five years. To support this growth, it is essential to enhance brand awareness and engage with teachers and schools. However, how can a small business effectively reach a wider audience with limited resources? To address this challenge, Scoot engaged Avion to conduct research and planning that would enable its already-burdened marketing team to maximize ROI from their efforts without reinventing established processes. **Process** Avion's main objectives included documenting customer profiles, mapping customer journeys, and identifying content pillars. This compilation would allow Scoot to produce content that effectively builds community and demonstrates market leadership. To start, Avion identified the necessary information from Scoot for a comprehensive review. This data was then integrated with independent desk research. Avion meticulously examined relevant assets and organized two stakeholder workshops at Scoot's Los Angeles office to fill in any gaps, followed by additional on-site research. **Outcome** After an in-depth analysis, the Avion team successfully identified Scoot's strengths, weaknesses, and opportunities. Notably, Avion was able to propose several quick wins that Scoot could implement almost immediately, without adding significant workload. The report provided not only outlined four key strategies but also included actionable items for each tactic, enabling Scoot to gradually implement the strategies. Overall, the content strategy report provided Scoot with a comprehensive overview of potential improvements. Additionally, the report collated insights such as testimonials, knowledge gained from interactions with teachers and schools, social media analytics, and Google Analytics data. With all this information centralized, Scoot is now better equipped to collaborate and analyze marketing strategies as a team.

Website and Whitepaper Copywriting for IHR

Unknown

**Overview** Fewer than 1% of customers retain paper receipts, which typically end up discarded. IHR, a new technology startup, utilizes high-definition HD™ technology to offer contactless solutions. Its target audience consists of both shoppers and merchants. A crucial aspect of IHR’s success lies in integrating its technology into store point-of-sale (POS) systems. However, in 2020, IHR faced a challenge with insufficient marketing and communication materials to enhance relationships with merchants. That’s where Avion stepped in, helping to distill key messaging and create engaging content for this target group. **Process** Our goal was to equip IHR to effectively market its technology and encourage adoption among store owners. We initiated the process with a strategy workshop where stakeholders shared their vision, sales approach, market challenges, and potential solutions. We concluded that developing a landing page and whitepaper would improve IHR’s ability to connect with prospective clients and gather data. Avion then outlined the structure of the landing page and defined the direction for the whitepaper. Our skilled copywriters crafted compelling content grounded in our previous experience with SAAS companies, allowing us to pinpoint the critical information needed for engaging merchants. **Results** Within just a few weeks, our copywriters delivered impressive first drafts, which were further refined with input from stakeholders. The finalized landing page and downloadable PDF whitepaper are now available for review. Avion takes pride in the quality of the content we produce. Our extensive knowledge in financial services, complemented by our technological expertise, made for a seamless partnership with IHR. IHR is delighted with the outcome, and its sales team is now actively engaging brands, helping them transform receipts into valuable conversations.

Copyediting and Proofreading for the Heart Foundation’s Website Redevelopment

Unknown

**Overview** Redeveloping an entire website of over 130 pages is a significant task. When we got the chance to collaborate with the national heart health charity, the Heart Foundation, we eagerly accepted. Our objective was to ensure that the content would: - Be clear, engaging, and informative - Follow a logical hierarchy of information - Use user-friendly, plain language - Implement best practices for SEO and web accessibility - Maintain the Heart Foundation’s distinct tone of voice across the new site. **Process** With a clear understanding of the Heart Foundation's tone, we began the project by creating a content template for the new web copy. This step was crucial for maintaining consistency in both on-page and off-page content throughout the site. We incorporated metadata like meta descriptions and titles to optimize the new website for search engines. Given the tight project timeline, we worked in sprints, completing each content batch in a few days. This rapid and high-quality output allowed the Heart Foundation to stay on schedule. We meticulously tracked our edits with clear explanations for stakeholders, eliminating the need for extensive back-and-forth and facilitating quick approvals. Drawing on principles of SEO, user experience (UX), and web accessibility, we organized the content into a clear and logical structure. Our strategic edits ensured consistency in tone, layout, and readability. **Results** The revamped Heart Foundation website completely redefines the traditional online experience. It provides a personalized, user-centric platform that effectively highlights assistance, information, and support tailored to each user's needs. Our editing and writing seamlessly integrated with the new design’s focus on the audience. Most importantly, we ensured that all content was consistent, easy to understand, and conveyed a tone appropriate for a life-saving national charity.

1 more project

Projects & Clients

Project Size & Rate

Minimum Project Size

$1,000+

Average Hourly Rate

$100 - $149/hr

Pricing Snapshot

Min Project Size

$1,000+

Avg Hourly Rate

$100 - $149/hr

Cost Rating

N/A

What Clients Have Said

"Avion Agency delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet — reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Content Marketing Strategy

Digital Strategy

Search Engine Optimization (SEO)

Product UX Strategy

Website Copywriting

Thought Leadership & Ghostwriting

Locations

Headquarters

134 Langford St

North Melbourne, Victoria, Australia 3051

+61403660716

Headquarters

95 3rd St United States 94103

San Francisco, California, United States 94103

+61403660716

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