At Authentic Entertainment, everything we do is guided by the conviction that a great idea, when executed brilliantly, holds immense power. Our mission is to elevate brands, boost our clients' businesses, and provide entertainment to our audience. We achieve this by connecting brands with consumers through engaging and delightful experiences that foster genuine emotional connections. Authentic Entertainment is the owner and operator of some of the country’s most enduring and cherished music brands, including Take 40, Live At The Chapel, and My Generation. Additionally, we represent Australia’s leading premium video network, Vevo, and the widely enjoyed comedy brand, College Humor.