ASTOUND Group

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Overview

250 - 999

Employees

2001

Year Founded

ABOUT ASTOUND GROUP

Transforming Events into Unforgettable Experiences

ASTOUND is a renowned design and fabrication firm recognized for its exceptional exhibits, events, and environments on a global scale. We manage the entire process from initial concept to final completion, which includes envisioning, designing, engineering, fabricating, and building projects of any size. Our diverse team of architects, designers, fabricators, installers, and project managers guarantees the smooth realization of your ideas, no matter the location.

Languages Spoken

EnglishSpanishRussianKorean

HIGHLIGHTS

250 - 999

Employees

2001

Year Founded

Services

Focus

Industries

Clients

Services Provided

39% Event Management

30% Design Services

20% Custom Manufacturing

11% Installation Services

About the Team

OUR STORY

Founded in 2001 by Dale Morgan, ASTOUND Group began with a vision to revolutionize experiential design through creativity and craftsmanship. Starting with memorable events for Silicon Valley tech leaders across Asia and Europe, the company leveraged industry insight and client understanding as its foundation. Today, ASTOUND has evolved into a global leader, executing immersive, digitally-driven experiences in 40 countries that not only captivate audiences but also deliver measurable business outcomes. With offices and top-tier production facilities across North America, their dedicated leadership and creative teams uphold a commitment to innovation, exceptional service, and impactful solutions, continually striving to build extraordinary moments for clients worldwide.

Portfolio

AI Art Wall Red Hat Summit

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Narrative PR approached ASTOUND to develop a range of ideas and solutions for the Red Hat Summit in Colorado, aiming for attendees to engage with AI technology in real-time while contributing to a dynamic digital art creation. From the ground up, ASTOUND designed the AI Art Wall, which employed real-time generative image technology (StreamDiffusion) to provide guests with an interactive experience. By transforming the audience’s movements into a virtual paintbrush, the art wall captivated visitors, allowing them to see their likeness morph into continually changing artworks. Additionally, the AI Avatar photobooth enabled guests to capture live photos and incorporate them into a personalized scene, complete with a sharing option. Furthermore, the case study tunnel featured a continuous loop of Red Hat case studies, presenting their products in an engaging manner. ASTOUND was delighted to deliver something innovative and unprecedented, achieving 5,573 interactions with the AI Art Wall and generating 2,102 AI Photos.

World of Barbie

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As the primary contractor for the project, ASTOUND played a key role in transforming the designs approved by Mattel into reality through top-notch construction. This involved creating all the wall panels and custom themed elements for numerous activity stations, including a life-sized Barbie Dreamhouse, a climbing wall, a music studio, a pool ball pit with a patio, and much more. The entire area was organized around a central courtyard, providing guests with convenient access to each interactive space.

Volkswagen CES 2023

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ASTOUND collaborated with Schachzug to launch the new Volkswagen ID.7 Electric Sedan. This outdoor event received the distinguished Silver Medal in the Best Tradeshow Activation category at the 21st annual EX Awards. As guests entered the impressive 60x60 space, they encountered a remarkable 30x30x30 cube that contained a cutting-edge theater. Here, the ID.7 took center stage on an enchanting turntable, showcasing a two-and-a-half-minute user experience highlighted by vibrant lights and engaging music, revealing the brilliance of Volkswagen's latest innovation. Attendees experienced the future of mobility at the Volkswagen booth, where excellence merged with excitement.

3 more projects