Arnold Marketing Consultants

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Overview

$1,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2019

Year Founded

ABOUT ARNOLD MARKETING CONSULTANTS

Transformative marketing for health & wellness com

Innovative Marketing Solutions for Health & Wellness Brands. We focus on developing personalized strategies, compelling content, and data-informed campaigns to enhance your brand visibility and achieve quantifiable outcomes. Our goal is to support the expansion of health and wellness companies. By utilizing our expertise along with your data, we create customized marketing plans that deliver results. Partnering with us means experiencing genuine, impactful growth that will enable your business to flourish both now and in the future.

Languages Spoken

English

HIGHLIGHTS

$1,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2019

Year Founded

Services

Focus

Industries

Clients

Services Provided

25% Search Engine Optimization (SEO)

35% Content Marketing Strategy

15% Email Marketing & Automation

20% Social Media Marketing

5% Other Digital Marketing

Portfolio

6 Month Marketing Plan

Unknown

Arnold Marketing Consultants (AMC) effectively implemented an ambitious and detailed six-month marketing strategy for the client, offering a clear guide for navigating their competitive and changing industry. The project focused on improving brand visibility, engaging potential clients, and enhancing the sales funnel. The marketing plan was carefully designed to align with the client's specific buyer personas, showcasing their innovative AI solutions and fostering trust. Our marketing initiatives were purposeful, aimed at transforming followers into customers. We organized the plan around specific monthly themes to ensure the client's marketing efforts remained targeted and effective throughout the duration. For instance, planning for a product webinar in Month 4 started in Month 3, allowing for consistent messaging across all channels. To evaluate the effectiveness of our strategic plan, we established benchmarks and monitored key performance indicators, such as social media follower growth, alignment with the client's buyer personas, LinkedIn ad performance (cost per click and cost per lead), website traffic, bounce rates, and YouTube views. These metrics allowed us to adjust our strategies to better achieve our goals. To enhance results, the AMC team utilized various tools and tactics tailored to specific platforms. The successful execution of this project demonstrated the impact of a thoughtfully crafted, flexible six-month marketing plan, integrating strategic planning, engaging content development, and data-informed decision-making, which ultimately led to significant growth and increased sales for the client in a challenging and evolving industry context.

Google Ads

Unknown

Between May and July, Arnold Marketing Consultants (AMC) effectively executed and oversaw a focused Google Ads campaign for a summer camp in Texas. The objective was to enhance online presence and improve conversion rates, resulting in a significant rise in enrollments and interest. We recorded a total of 392 conversions at a highly efficient cost of $2.92 per conversion. The Click Through Rate (CTR) was notably high at 13.96%, reflecting the effectiveness of our advertising strategy. Additionally, the conversion rate stood at a robust 22.39%. Most conversions originated from 'Enroll' (337 conversions), followed by 'Get Info' (37 conversions) and 'Dates & Rates Page View' (82 secondary conversions). This distribution indicated that our advertising successfully generated interest and prompted actionable responses. Our ads effectively targeted key areas including Dallas, Houston, and East Texas, aligning with our desired market. The leading search terms that directed users to our ads included 'summer camps near me,' 'overnight camps near me,' 'sleepaway camp,' 'overnight summer camps in Texas,' and 'summer camp,' reflecting strong intent and relevance in our messaging. From a demographic standpoint, 93% of our audience consisted of mobile users, and women accounted for 72% of conversions, while men represented 28%. Insights into the audience revealed that our ads resonated significantly with 'Snowbound Travelers' and 'Luxury Travelers,' achieving interaction rates of 4.7x and 3.3x above expectations, respectively. Our in-market audience also showed considerable interest in topics such as 'Trips to Washington D.C,' 'Vacuums,' and 'Trips to San Diego,' providing valuable insights for future marketing strategies. The success of this campaign underscores AMC's expertise in developing and managing Google Ads campaigns that not only boost visibility but also foster meaningful engagement and conversions.

Facebook Ads

Johns Hopkins

The objective: To recruit participants during the vital two-week period following infection, Johns Hopkins University (JHU) planned to run Facebook ads in key markets with a budget of $1.2 million. It was essential to prevent these ads from becoming a platform for misinformation. The obstacle: COVID-19 ranks among the most politically divisive health topics in recent history. With over a million dollars spent on Facebook ads, they would reach a broad and varied audience, which raised the risk of inflammatory comments and misinformation. The strategy: We developed two response guidelines: one outlining when to hide comments (specifying what content was unacceptable) and another detailing acceptable replies to common questions or comments. Given the high volume and contentious nature of the comments, we arranged for Community Managers to monitor them around the clock. We utilized a comprehensive monitoring tool to review every comment across the 12,331 ads as soon as it was posted. The outcome: Our service level agreement (SLA) for reviewing or addressing comments was under 15 minutes. JHU successfully recruited qualified participants for their study without contributing to the spread of misinformation or allowing political discussions in their advertisements.

2 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$1,000+

Average Hourly Rate

$100 - $149/hr

Pricing Snapshot

Min Project Size

$1,000+

Avg Hourly Rate

$100 - $149/hr

Cost Rating

N/A

What Clients Have Said

"Arnold Marketing Consultants delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet — reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Search Engine Optimization (SEO)

Content Marketing Strategy

Email Marketing & Automation

Social Media Marketing

Other Digital Marketing

Industry Recognitions

Mail Chimp Certified

View source

Google Ads Partner

View source

Locations

Headquarters

1801 E 51st St. Ste 365-428

Austin, Texas, United States 78723

+15122656230

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