ABOUT ADVERTISING PRECISIONQualified patient enquiries for UK clinics
Advertising Precision is a UK-based paid media agency that focuses on acquiring patients for medical, dental, cosmetic, and beauty clinics. We assist clinics that have previously advertised but faced challenges with lead quality, such as receiving too many tire-kickers, no-shows, and inquiries that don't convert to consultations. Our main objective is straightforward: to create advertising systems that yield filtered, qualified patient inquiries instead of just high lead volumes. We utilize Google Ads, Meta Ads (Facebook and Instagram), and TikTok Ads, tailoring campaigns specifically aimed at attracting high-intent patients. Each account is overseen by senior practitioners with weekly input from the founders, ensuring no junior account managers are learning with your budget.
The Issue We Address Many clinics face a lead quality issue rather than a traffic issue. Common problems identified in our audits of clinic ad accounts include: low-intent inquiries from individuals unlikely to book, broad targeting that wastes ad spend on unlikely converters, ineffective lead filtering without qualification steps before inquiries reach the inbox, poor connectivity between ads and bookings due to a lack of feedback from front desk staff, and a retainer-first agency approach where agencies receive the same pay irrespective of results. We tackle these issues by redesigning campaigns with a focus on intent, implementing lead filtering processes, and aligning our pricing with the actual results achieved.
Results: Get Started: If your clinic has previously run ads but struggled with lead quality, we can assist you. Schedule a free strategy call to discuss your situation and receive a customized growth plan tailored to your clinic.