Additiv Consulting
For Additiv Consulting
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Overview
$1,000+
Min Project Size
$50 - $99/hr
Avg Hourly Rate
2024
Year Founded
ABOUT ADDITIV CONSULTING
Make Every Decision Count.
Additiv Consulting offers fractional Chief Marketing Officer services and AI strategy consulting for small and medium-sized businesses as well as owner-operated companies throughout North America. Established by Peter Falk, a marketing professional with two decades of experience in global brand management and over $500 million in successful outcomes, Additiv assists expanding businesses in developing marketing strategies, incorporating AI into their decision-making processes, and achieving significant growth without the expense of hiring a full-time executive.
Languages Spoken
English
HIGHLIGHTS
$1,000+
Min Project Size
$50 - $99/hr
Avg Hourly Rate
2024
Year Founded
Services
Focus
Industries
Clients
Services Provided
15% Customer Experience (CX) Strategy
5% Operational Process Consulting
5% Pricing Strategy Consulting
23% Go-to-Market Strategy
2% Fundraising & Investor Readiness Consulting
50% AI Strategy & Roadmap Consulting
About the Team
OUR STORY
Peter Falk is a seasoned strategist and fractional CMO with 20 years of executive leadership experience across global consumer brands. Delivering over $500 million in top-line sales, he excels at bridging business strategy, brand positioning, and commercial execution to fuel sustainable growth. Recognizing that consumer brands must navigate both consumer and trade markets, Peter brings dual-market fluency and AI expertise to craft integrated strategies that align marketing with business goals. He employs a unique approach embedding strategy into day-to-day decisions via AI tools, ensuring cohesive execution across organizations. Through collaboration, he helps companies drive tangible results, transition from planning to action, and leverage AI to amplify decision-making and long-term growth.
Projects & Clients
Project Size & Rate
Minimum Project Size
$1,000+
Average Hourly Rate
$50 - $99/hr
