Corc Yoga
Overview The story of Corc Yoga begins in a familiar place where many great tales start: with adventure. During her travels in Portugal, founder Christine Moghadam came across the remarkable cork tree, one of the country’s richest natural resources. Inspired by this discovery, Christine returned to create a unique product that benefits both people and the planet. The outcome? The most sustainable yoga mat in the world. Made entirely from 100% organic cork that is sustainably harvested in Portugal, Corc Yoga is dedicated to offering the most natural products to yogis and wellness enthusiasts worldwide while promoting sustainable practices, fair wages, and a healthy environment. Challenge Corc Yoga’s products are entirely sourced from nature, being 100% sustainable and free from rubber and chemicals. Their designs aim to influence the practice without harming the environment. Solution Driven by these brand principles and assumptions, we developed a visually appealing, modern, and innovative online store, website, and microsite. Impact Through these digital platforms, we created a range of unique and innovative features that enhance the visitor's experience for visualization, navigation, and product purchasing.