WowSystems is a company dedicated to achieving the seemingly impossible through a combination of digital technologies, design, psychology, and marketing. Their internal motto emphasizes the importance of surpassing customer expectations, aiming to evoke a sense of wonder (prompting a "Wow!" response). With extensive experience in creating software and hardware systems across various sectors such as tourism, culture, advertising, entertainment, logistics, and transportation, WowSystems has assisted clients in executing innovative IT projects, ranging from mobile apps to native software development for Windows and Mac, as well as interactive web installations. The company has a global focus, undertaking projects for renowned international brands in diverse locations that include the remarkable Dubai, the remote island of Corvo, and cities like London, Genoa, Lisbon, and Rio de Janeiro. In addition to providing services to clients, WowSystems also creates and sells its own software; for example, their "Delineato" tool for MacOS reached the top spot for paid downloads in countries such as the USA, Japan, South Korea, and Australia, and was recognized by Apple as a "Best New App" in 2013. The foundation of Wow's research and development is built on collaboration among a team of researchers and doctoral students. The company is driven by a spirit of curiosity, adventure, and innovation, having contributed numerous scientific articles to international conferences and submitted patents at the European level.