
Werner Brandl
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Overview
$10,000+
Min Project Size
150+
Avg Hourly Rate
2 - 9
Employees
2003
Year Founded
ABOUT WERNER BRANDL
Finding and choosing the best name for your brand
My main focus is on discovering and developing brand names that hold enduring value and promise for the future. Since every product, company, and client is distinct, my approach is tailored rather than one-size-fits-all. Instead of aiming for a universally appealing name that meets every possible standard, my role is to identify what type of name would be most beneficial for you. I generate a wide range of naming options and collaborate with you to select the most suitable one. The ideal name aligns with your marketing needs, whether it's a descriptive label, an imaginative brand name, or a clever play on words. The name strategy is crafted using the intellect of both the agency and the client, while the creation of names relies on research, literature, and AI tools. We also utilize databases to refine the name choices. Ultimately, the final decision on the name is made collaboratively by both the agency and the client. My partners and I are committed to offering quality, creativity, and reliability. Count on us for your branding needs.
LANGUAGES SPOKEN
EnglishGerman
HIGHLIGHTS
$10,000+
Min Project Size
150+
Avg Hourly Rate
2 - 9
Employees
2003
Year Founded
Services
Focus
Industries
Clients
Services Provided
100% Brand Identity Design
About the Team
OUR STORY
Our Narrative
Since 2003, our naming studio in Munich, headed by Werner Brandl, has been specializing in creating custom brand and product names, name systems, as well as conducting tests and providing consulting services through the Neobrand® approach. We are integrated into a worldwide partner network and cater to both B2B and B2C clients across a wide array of industries, including Audi, Rohde & Schwarz, Knorr-Bremse, Wrigley, and Gore-Tex. We prioritize linguistic accuracy, trademark feasibility, and a long-term brand vision to generate enduring market value.
TEAM PHOTOS



Projects & Clients
Project Size & Rate
Minimum Project Size
$10,000+
Average Hourly Rate
150+


