Miami Restaurant Website Redesign & Google Ads
We executed a comprehensive digital transformation for a bistro in Florida that included a complete website redesign, marketing setup, and high-impact advertising campaigns that significantly improved results. The new website was designed to showcase the bistro's hospitality, ambiance, and premium dining experience, while establishing a solid foundation for measurable marketing outcomes. Key highlights of our approach were mobile-first design, incorporation of social proof, and seamless booking capabilities. Our implementation strategy featured a full website redesign with updated typography and a warm visual identity, optimization for mobile users (as 90% of traffic comes from smartphones), setup of Google Analytics and Search Console with event tracking, creation of structured sitemaps and an SEO-focused meta strategy, integration with OpenTable for reservations, a calendar and subscription system for client-hosted events, conversion pop-ups to boost signups and bookings, and Google Ads campaigns with advanced conversion optimization.