By The Water Studio, nestled in Long Island City, Queens, is dedicated to empowering wellness entrepreneurs, therapists, and small business owners across NYC and beyond. Founded by Althéa Labré, a seasoned designer with nearly 15 years of experience in branding and marketing, the studio offers a seamless integration of brand strategy, messaging, and visual identity design. Althéa’s journey includes pivotal roles in award-winning marketing teams, emphasizing the importance of a robust brand identity. Recognizing that inconsistent branding can hinder recognition and authenticity, she adopts a thoughtful, insight-driven approach, guiding businesses from fragmented DIY efforts to cohesive, credible, and memorable brands. Her mission is to craft distinctive brands that resonate deeply with their intended audience and align with their long-term goals.