Vulse

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Overview

$1,000+

Min Project Size

< $25/hr

Avg Hourly Rate

2 - 9

Employees

2019

Year Founded

ABOUT VULSE

Employee Advocacy Platform

Vulse is an employee advocacy platform tailored for B2B marketing that offers exclusive access to LinkedIn's API. It assists organizations in developing, scheduling, and expanding their social media presence by leveraging genuine content created by employees. Utilizing data-driven content generation and a distinctive tone-of-voice matching system, Vulse empowers teams to rapidly create on-brand LinkedIn posts, transforming employees into confident and consistent content creators and brand representatives. The platform features AI-enhanced post creation, content optimization scoring, engagement tracking, insights into adoption, and comprehensive LinkedIn analytics, all aimed at making employee advocacy both measurable and manageable from a single dashboard. With its unique LinkedIn API permissions, Vulse provides more in-depth analytics and richer data compared to most employee advocacy tools. Additionally, we offer practical support, including social media strategy, employee advocacy program design, training, and incentive frameworks to promote sustained engagement and outcomes. Whether you're seeking a self-service SaaS option or a fully managed advocacy program, Vulse is flexible to accommodate your team’s working style. Established in 2019 and grounded in over 16 years of social media experience, Vulse was designed to address the shortcomings of conventional employee advocacy tools. We partner with organizations of various sizes to enhance LinkedIn engagement, develop personal brands within teams, and create quantifiable inbound visibility through content generated by employees.

Languages Spoken

English

HIGHLIGHTS

$1,000+

Min Project Size

< $25/hr

Avg Hourly Rate

2 - 9

Employees

2019

Year Founded

Services

Focus

Industries

Clients

Services Provided

70% Social Media Marketing

30% Content Marketing Strategy

About the Team

OUR STORY

**Our Story** Vulse was established by Rob Illidge, a social media expert with over 16 years of experience in brand development through digital platforms. Our team merges profound knowledge of social media with a product-focused approach, drawing from hands-on experience in executing genuine advocacy programs rather than merely developing software in a vacuum. We maintain that the most reliable voice within any organization is not the brand's page, but its people. Vulse was created to simplify, quantify, and enhance the experience of employee advocacy.

TEAM PHOTOS

Portfolio

Using Social Listening To Understand Key Audiences

Pioneer

Pioneer DJ is a specialized music brand under the global Pioneer corporation. Our objective was to gain a comprehensive understanding of the behavior of young social media users aged 13 to 16. By employing our innovative social listening methods, we developed a clear profile of Pioneer’s targeted audience. With this understanding, we provided guidance on the specific types of content and messaging that resonated most with this demographic on social media. This invaluable insight led to the development of effective and budget-friendly campaigns that engaged music students and their parents throughout the UK.

Supporting Multinational Social Media Campaigns

eBay

Our teams facilitated multinational seasonal global delivery campaigns for one of the most recognized online marketplaces, enhancing engagement with potential customers. By closely analyzing the social behaviors and browsing patterns of both new and existing eBay users, we developed a well-thought-out strategy that combined organic and paid content aimed at increasing engagement and delivery bookings in the UK. Utilizing advanced social listening techniques, we ensured that every piece of content we created had a distinct purpose in the customer journey, maximizing impact and ROI. Our efforts resulted in a 62% increase in content engagement and a 37% rise in bookings, clearly demonstrating that our tailored content strategy resonated well with eBay customers.

Building Unique Organic & Paid Social Strategies

The Avocado Company

The Avocado Company offers top-notch sourcing, packing, and ripening services to leading supermarkets in the UK. In 2018, they approached us to enhance their social media presence to drive sales. By creating tailored, social-first content, we developed a strategy that integrated both organic and paid social efforts. This approach not only engaged existing followers but also attracted new audiences that the brand hadn’t reached before. In addition to thoughtful community engagement, we ensured all social platforms delivered real value, transforming casual content viewers into loyal customers and brand supporters. Since we took charge of their social media, we have significantly enhanced The Avocado Company's online presence and reputation, resulting in an impressive 30% increase in sales for the brand.

4 more projects