Fintech startup grows with fractional talent
Remitr's top priority was to enhance their recruiting efforts, so Virtual Gurus connected them with a virtual assistant (VA) experienced in HR support. After the initial recruiting phase calmed down, Remitr shifted their VA focus to social media management, resulting in another match with a VA who possessed strong social media expertise. Remitr values the flexibility offered by Virtual Gurus’ subscription model, allowing them to adjust the size of their subscription and the type of support received. "We can scale up or down as necessary; we're not locked into a specific obligation," states Sandeep Todi, Co-Founder and Chief Business Officer at Remitr. “What I appreciate about the Virtual Gurus team is their hands-on approach and quick responsiveness,” Sandeep adds. “They don’t push unnecessary sales; instead, they take a thoughtful and customer-centric approach, which is quite rare these days.”
The impact of hiring an HR-focused VA was crucial in accelerating Remitr's recruitment of new team members. “Before Heather joined, I spent nearly a month trying to create two job descriptions because I was too busy,” Sandeep explained. “In a very short time, she completed those for me, managed the initial screening, and provided a shortlist of candidates, significantly speeding up and streamlining the process.” On the marketing front, Remitr's new VA, Robbi, has consistently supported the bank's branding and customer engagement efforts. “Robbi helps us proactively reach out to customers and enhance our brand presence,” Sandeep mentioned. “When people discuss their financial difficulties on social media, we can engage with them proactively, allowing us to seize customer acquisition opportunities we might have otherwise missed.”