Hot Wheels Legends Türkiye Micro Website Developme
We have successfully finished developing a microwebsite for the Legends Tour Turkey, a unique event launched this year by the famous toy car brand Hot Wheels, a client of The Planner Co Marketing Agency. This event unites enthusiasts of modified cars and toys. Participants showcase their customized vehicles, which are chosen through public voting and jury assessments. Entries for the 2025 competition—finals of which will take place in the United States in November—featured distinctive, inventive, and inspiring custom-built cars. All submissions that met the criteria were opened up for public voting, generating considerable interest with over 300,000 unique visits since voting commenced in May. The public voting period, which lasted from July 21 to July 28, saw a total of 226,500 votes cast. The website, crafted by The Planner Co, is designed to embody the brand's global vision. We contributed to this project by creating the front-end and original web software. Our developed structure allows participants to easily upload vehicle images, descriptions, and application details to the system. Additionally, we created modern, user-friendly software modules to facilitate dynamic processes like voting, jury evaluations, and competition management. The project concluded with the creation of the Jury Voting Module, part of our suite of software solutions.