
Traffy
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Overview
10 - 49
Employees
2025
Year Founded
ABOUT TRAFFY
Premium in-app traffic for your growth
Traffy, an expert in mobile app performance marketing, utilizes its knowledge to enhance global campaigns and maximize ROI for its partners. With over a decade of experience, the company generates high-quality app traffic across various sectors, including iGaming, Crypto, Fintech, e-commerce, non-gaming apps, and on-demand services. Active in more than 30 countries and facilitating over 10 million installs each year, Traffy consistently promotes significant performance growth for its clients. The agency offers comprehensive performance marketing services, ranging from user acquisition and retargeting to collaboration with major DSP platforms and sophisticated anti-fraud measures, ensuring sustainable and effective campaigns. Beyond just driving traffic, Traffy bases all campaigns on thorough analytics. The team is skilled in conducting fraud audits and meticulously managing black and white lists to efficiently optimize and scale campaigns. Every strategy is grounded in data, emphasizing LTV, ROI, and user retention, resulting in outcomes that can be up to three times more effective than those of many competitors.
LANGUAGES SPOKEN
EnglishGreekTurkish
HIGHLIGHTS
10 - 49
Employees
2025
Year Founded
Services
Focus
Industries
Clients
Services Provided
65% Mobile & App Marketing
35% Performance Marketing
About the Team
OUR STORY
Traffy is a company dedicated to driving sustainable growth in African iGaming markets by focusing on more than just expenditure. They emphasize the importance of quality traffic, tailored creatives, smart segmentation, and strict ROI management. Their work with 1xBet illustrates how effective performance hinges on the quality of sources, engaging playable ads, localization efforts, device-specific targeting, and precise budget allocation. Traffy shares detailed insights through case studies, offering expertise in scaling in-app traffic without compromising control over returns on investment. The team, led by CEO Vladimir Stepanyuk and Head of Public Relations Veronika Neumerzhitckaia, actively connects via LinkedIn and collaborates closely to optimize performance marketing strategies within the iGaming sector in Africa.