Touchpoint Group Co., Ltd.

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Overview

$5,000+

Min Project Size

$25 - $49/hr

Avg Hourly Rate

10 - 49

Employees

2014

Year Founded

ABOUT TOUCHPOINT GROUP CO., LTD.

Outperforming Expectations

Touchpoint Group is a full-service marketing agency located in Bangkok, established in 2014, and currently serves over 60 prominent brands across the ASEAN region. We hold partnerships with Facebook, Google, TikTok, and LINE. Our core services cater to notable clients such as Toyota, Sephora, SK-II, Dior, Uniqlo, Samsung, AIA, Kubota, BEM, Amway, Dulwich International School, CP Group, DBS, UOB, the Government Savings Bank, and many others. Our key achievements reflect our ability to blend strategic insight with effective execution to produce measurable outcomes for brands aiming to expand in Thailand and Southeast Asia.

LANGUAGES SPOKEN

English

HIGHLIGHTS

$5,000+

Min Project Size

$25 - $49/hr

Avg Hourly Rate

10 - 49

Employees

2014

Year Founded

Services

Focus

Industries

Clients

Services Provided

50% Digital Strategy

45% Social Media Marketing

5% Other Digital Marketing

100% Video Scripting & Storyboarding

50% Brand Identity Design

35% Marketing Collateral Design

15% Graphic Design

About the Team

OUR STORY

Touchpoint Group is a forward-thinking marketing agency committed to fostering sustainable growth through strategic marketing solutions. We specialize in crafting impactful brand narratives, using innovative digital marketing techniques to connect businesses deeply with their audiences. Our talented team of strategists and creatives harnesses a diverse spectrum of services ranging from digital campaigns and content management to film production and immersive media like AR and VR. Grounded in core values such as resilience, continuous improvement, and partnership, we also emphasize sustainability and strategic research in branding and corporate social initiatives. Guided by an experienced board with leadership backgrounds in trade, finance, and corporate governance, Touchpoint Group strives to consistently exceed expectations and drive meaningful brand success.

Portfolio

On Ground Activation for Student Enrollment

Dulwich International School

Touchpoint Group executed a thorough On Ground Activation campaign for Dulwich International School, a prominent player among global international school networks. The initiative aimed to boost new student enrollment through immersive marketing events, roadshows, and activities that engaged the community in Bangkok. Key Achievements: The campaign effectively produced qualified leads for student enrollment, enhanced brand visibility among affluent families, and demonstrated a tangible return on investment via direct enrollment conversions. This effort reinforced Dulwich's standing in Thailand's competitive international education market.

Integrated Digital Marketing & Brand Campaign

SCG Ceramics (COTTO)

Touchpoint Group implemented a thorough digital marketing and branding campaign for SCG Ceramics (COTTO), a top-tier tile and sanitaryware brand in Thailand, part of the SCG Group. Key accomplishments included: developing a digital strategy and brand positioning for COTTO's premium products; managing social media platforms like Facebook, Instagram, and LINE, along with creating content; executing an integrated marketing communications campaign that linked online and offline experiences; designing creative assets for digital advertisements, product catalogs, and promotional materials; and providing event marketing support for showroom openings and trade shows. As a result, brand engagement rose by 45%, qualified leads were generated for COTTO showrooms, and COTTO's digital presence as a premium lifestyle brand in Thailand was enhanced.

Integrated Event & Digital Campaign for Toyota

Toyota Motor Thailand

Touchpoint Group has served as a long-term integrated marketing partner for Toyota Motor Thailand, providing multi-channel event marketing and digital campaigns throughout the country. Key responsibilities included organizing large-scale on-ground activation events such as motor shows, roadshows, and dealer launch events nationwide. The group also managed digital marketing campaigns for new model introductions, focusing on social media content creation and management. Their integrated marketing communications linked offline events to online lead generation, alongside producing videos for product launches, testimonials, and brand storytelling. They employed CRM and data analytics to track customer journeys and optimize conversions. Achievements included the successful execution of over 50 events across Thailand, generating over 10,000 qualified leads per campaign, increasing dealer traffic by 35%, and enhancing Toyota's brand engagement among younger audiences through innovative digital-first event experiences.

Projects & Clients

Project Size & Rate

Minimum Project Size

$5,000+

Average Hourly Rate

$25 - $49/hr

Pricing Snapshot

Min Project Size

$5,000+

Avg Hourly Rate

$25 - $49/hr

Cost Rating

N/A

What Clients Have Said

“

"Touchpoint Group Co., Ltd. delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

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Digital Strategy

Social Media Marketing

Other Digital Marketing

Video Scripting & Storyboarding

Brand Identity Design

Marketing Collateral Design

Graphic Design

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