PTMSC.org
CHALLENGE Port Townsend Marine Science Center (PTMSC) is a popular location for both local residents and tourists. The project involved not only updating the website design and custom CMS but also adapting an interactive game to comply with modern web standards. Additionally, PTMSC staff were manually handling their online donations, event calendar, and program registrations. SOLUTION Totera created a custom, mobile-responsive website from scratch. By collaborating closely with the client, Totera improved the organization's processes by automating several essential tasks. The enhancement of the information architecture enables site visitors to easily find the information they need. RESULT The new PTMSC.org features a modern website with high-quality images and user-friendly navigation that performs well on mobile devices. The updated member management system allows PTMSC staff to effectively manage and support their expanding donor community. The new event registration system has saved staff time and improved efficiency for both PTMSC staff and the families they assist. PTMSC staff can now effortlessly update the website with new content, leading to a 20% increase in overall site traffic compared to the previous year. “Our primary objective was to create a dynamic, user-friendly, and easy-to-update website. The Totera Team delivered a beautiful site that fulfilled all our requirements. With an auction, summer camps, events, classes, and memberships, we needed a site capable of integrating payments, registrations, and calendars, while also displaying upcoming programs and news on the homepage. We are delighted with how smoothly our new site accomplishes all of this. We absolutely love the final product and appreciate the ease with which we can continuously update all the pages.” - Liesl Slabaugh, Marketing and Development Director, Port Townsend Marine Science Center