Taurus Marketing

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Overview

$10,000+

Min Project Size

2 - 9

Employees

1995

Year Founded

ABOUT TAURUS MARKETING

The No Bull PR & Marketing Agency

Taurus is among Australia's most esteemed privately-owned marketing and PR agencies. We focus on owner-founder entrepreneurs, global ASX-listed companies, and small businesses aiming for growth. Originating in the tech sector, we have gained extensive experience that enables us to serve a wide range of brands and individuals. Our skilled team, many of whom have been with us for over two decades, offers a comprehensive array of services, including marketing, social media, personal branding, crisis management, government relations, investor relations, and PR – all supported by our proven TaurusBullseye© methodology and years of expertise. With access to a global network built on strong personal relationships, we are well-equipped to help you achieve growth that surpasses a conventional agency partnership. We welcome you to join the Taurus family.

Languages Spoken

English

HIGHLIGHTS

$10,000+

Min Project Size

2 - 9

Employees

1995

Year Founded

Services

Focus

Industries

Clients

Services Provided

25% Social Media Marketing

20% Content Marketing Strategy

5% Digital Strategy

30% Brand Identity Design

20% Graphic Design

About the Team

OUR STORY

Taurus, a privately owned and award-winning marketing and PR agency founded in 1995 by Sharon Williams OAM, has been empowering ambitious entrepreneurs and global brands for over 30 years. Originating from its pivotal role in growing The KAZ Group into Australia's largest IT services firm, Taurus blends strategic creativity with execution using its proprietary Taurus Bullseye™ methodology. The agency values integrity, partnership, and delivering tangible results, cultivating long-term relationships with clients ranging from startups to ASX-listed companies across diverse industries including technology, finance, health, and fashion. With a global team offering local insight and international experience, Taurus combines youthful energy and expert wisdom, maintaining its reputation for impactful campaigns and trusted partnerships worldwide.

Portfolio

Safety Evolved – SaaS

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FTS Group is among the largest privately-held IT service firms in Australia. In April 2020, they introduced Safety Evolved, the nation's first dedicated integrator for Workplace Health and Safety (WHS) systems. This initiative aimed to reshape traditional safety cultures and enhance workplace safety outcomes using comprehensive Software-as-a-Service (SaaS) solutions. The launch coincided perfectly with the onset of the COVID-19 pandemic. Taurus was engaged to create a promotional campaign for Safety Evolved in Australia, focusing on building brand awareness and demonstrating its potential to revolutionize WHS management for Australian companies. Given the evolving COVID-19 landscape during the launch, Taurus adopted an emotive, issue-driven approach to raise awareness for Safety Evolved. The campaign aimed to emphasize the safety industry’s readiness for digital disruption and reposition Safety Evolved as an enabler and champion for Australian organizations to rethink conventional safety practices. Taurus centered the theme around the digital transformation of workplace safety protocols and management. We developed a compelling value proposition targeted at potential customers, media, and key influencers. Throughout a three-month campaign, Taurus achieved 15 media placements, reaching over 15.8 million people across leading online, business, HR, aged care, and healthcare outlets, including Yahoo Finance!, HR Technologist, SmartCompany, Australian Ageing Agenda, and Australian Hospital + Healthcare Bulletin, among others. The high-quality coverage ensured full penetration of key messages, organically improved the company’s SEO, and, where possible, included links to Safety Evolved’s website and Alastair’s LinkedIn profile.

Androgogic – EduTech

Unknown

Unleashing the EduTech Specialist Within Androgogic stands as one of Australia's foremost providers of Educational Technology (EduTech) infrastructure and services, including Learning Management Systems (LMS). The challenge for Androgogic was to expand its already established influence. Following a period of successful organic growth, the company sought to engage professional marketing resources to accelerate its growth and boost brand awareness through a structured, practical, and results-oriented approach. Taurus brought in its combined expertise in education and technology, along with its integrated TaurusBullseye© methodology, to enhance brand visibility, strengthen thought leadership, and position Androgogic as the primary EduTech solution in the market. This goal was accomplished through a series of strategic and integrated campaigns involving Strategy, Public Relations, Social Media, and Content Creation. After collaborating with Taurus, Androgogic experienced an immediate and organic increase in SEO for both the company itself and the personal brand of Alexander Roche. The rise in online engagement was crucial in helping Androgogic establish a stronger online presence, foster relationships within the industry, and connect with key influencers and partners, including Totara APAC. The Androgogic website underwent significant enhancements, accompanied by numerous media mentions and a steady influx of new content. Additionally, Androgogic experienced a greater share of voice with increased brand awareness and media recognition across various industry sectors such as HR, Health, Education, Business, and Technology. Taurus achieved an impressive audience reach of over 2 million for Androgogic through both print and online platforms, including SmartCompany, Hospital and Healthcare Bulletin, Healthcare IT News, Education Review, Campus Review, The Educator, HR Daily, and many others!

CSIRO – Science

Unknown

Avery Dennison, a brand listed on the NYSE, sets the benchmark in vinyl graphic design and automotive wrap graphics globally. To actively engage and attract both business distributors (B2B) and consumers (B2C) who appreciate graphic solutions, Avery Dennison has utilized Facebook for years. Although the local Australian team successfully connected with this audience, they struggled to expand their Facebook following. Thus, they sought a comprehensive strategy that introduced innovative ideas beyond standard imagery and video posts. To address this, Avery Dennison enlisted TaurusSocial© to develop a complete social media strategy, content management, and community management for the ANZ Facebook page—Avery Dennison Graphics Solutions Australia & New Zealand. This collaboration includes creating a monthly content calendar, scheduling posts, managing ad budgets, and continuously monitoring and responding to community inquiries. Avery Dennison’s Facebook audience is highly engaged, and to maintain this momentum while attracting new followers, Taurus devised a series of creative campaigns aimed at enhancing the brand and increasing follower numbers. One of the most notable and successful campaigns remains Fan Friday, a user-generated content initiative launched by Taurus and Avery Dennison that encourages followers to share their work featuring Avery Dennison products. Month after month, Fan Friday consistently ranks as the top organic post, drawing in new, like-minded followers passionate about graphic solutions. This user-generated campaign also enables Avery Dennison to foster lasting online relationships with automotive garages, signage shops, installers, and converters.

3 more projects

Projects & Clients

Project Size & Rate

Minimum Project Size

$10,000+

Pricing Snapshot

Min Project Size

$10,000+

Avg Hourly Rate

N/A

Cost Rating

N/A

What Clients Have Said

"Taurus Marketing delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet — reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Social Media Marketing

Content Marketing Strategy

Digital Strategy

Brand Identity Design

Graphic Design

Locations

Headquarters

Level 22, Tower 3, Barangaroo Avenue

Barangaroo, New South Wales, Australia 2000

+61294154528

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