A Fresh Look for Marand Builders®
Case Study: https://synchronicitydesigns.com/work/case-study-marand-builders
Background: Marand Builders, Inc. stands as a prominent general contracting firm within the construction sector. Based in Charlotte, North Carolina, with additional locations in Virginia, Georgia, and Florida, Marand has successfully executed a wide range of projects across finance, commerce, healthcare, and institutions. Their expertise includes new constructions, renovations, buildouts, and multi-site initiatives.
Discovery: Prior to our involvement, Marand’s website encountered various usability issues that limited its ability to effectively present the company’s services and engage users.
The Solution: Aiming to improve the user experience, our creative agency undertook the task of redesigning the construction company’s website to provide a cohesive and engaging visitor experience. By implementing strategic design enhancements and a user-focused approach, we sought to not only highlight Marand’s construction proficiency but also build meaningful relationships with its audience. Our UX design strategy, which was based on thorough user journey mapping, improved the navigational aspects of Marand’s website.