Increased First Page Keywords By 551%
**Challenge**
One of our agency partners had a client with a lead generation website in a competitive market seeking to attract new leads to expand their business. In addition, they aimed to enhance brand visibility and nurture existing leads by establishing themselves as a reliable industry resource. Although the agency understood the client's goals, they lacked the internal team and processes needed to achieve them.
**Solution**
They partnered with Exponential Growth to enhance their organic visibility and attract new customers through organic search. The agency preferred not to invest significant time and resources into hiring and training a new team member since they needed to initiate work promptly. They sought a team with effective SEO processes that could deliver consistent results and begin executing immediately.
**Organic Traffic & Keyword Growth from Our Work**
**Tactics & Deliverables**
By employing our keyword research and content strategy, we devised a plan to identify which existing web pages could be optimized and which new pages needed to be created to reach their target audience. We then prepared monthly content briefs to assist the client's writer, ensuring our content had the best chance of ranking after publication. We optimized two existing pages each month, resulting in increased organic traffic to those pages. Each month, we provided reports on the previous month's results and trends, focusing on strategic next steps and potential areas for future growth.
**Results**
Through our strategy and monthly deliverables, we achieved a remarkable 623% increase in organic traffic from May 2021 to August 2022. First-page keyword rankings surged from 301 to 1,961, a 551% increase during the same period, while the total keyword footprint expanded from 1,719 to 15,781, reflecting an 812% growth.