Squid Group

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Overview

$1,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2019

Year Founded

ABOUT SQUID GROUP

Your Digital Marketing Partner | SEO, PPC & Social

We are Squid Group, a premier creative digital marketing agency that operates at the crossroads of advertising and design. Our team crafts cutting-edge strategies to engage both your current and prospective customers, yielding significant results that elevate brands, businesses, and individual lives through innovative digital solutions. We pride ourselves on our agility and collaborative spirit, utilizing the latest technology to produce top-tier content across all marketing channels. Whether you need assistance with SEO or a paid media campaign, we are here to set you up for success. If you are not quite ready for that yet, our creative team can help enhance your branding and web development. Contact us today!

Languages Spoken

EnglishMaori

HIGHLIGHTS

$1,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

2 - 9

Employees

2019

Year Founded

Services

Focus

Industries

Clients

Services Provided+5 Services

12% Search Engine Optimization (SEO)

5% Social Media Marketing

7% Digital Strategy

8% Pay Per Click

2% Other Digital Marketing

13% Google Ads Management

3% YouTube Advertising

10% Pay Per Click

About the Team

OUR STORY

Founded in a small bedroom in New Zealand, Squid Group has grown into a dynamic digital marketing agency serving businesses across New Zealand, Australia, and the USA. With headquarters in Mt Maunganui and operations in Auckland, the team collaborates closely with clients to act as an extension of their business, emphasizing transparency and partnership. Squid Group offers a comprehensive suite of services including Social Media, Google Ads, SEO, TikTok marketing, graphic design, web development, branding, and content marketing. By leveraging tailored strategies—such as targeted keyword advertising, social media campaigns, video production, and user-friendly website designs—the agency enhances brand awareness, website traffic, and online sales. Their bespoke solutions have empowered diverse clients, from e-commerce businesses to community campaigns, delivering measurable growth

Portfolio

210% Increase in Ecommerce Sales

Endless Summer

Endless Summer is an e-commerce retailer specializing in modern bohemian clothing and accessories. After some time trying to handle their marketing internally, they realized it was more challenging than anticipated. They found it difficult to determine if their efforts were yielding positive results and were uncertain whether their marketing was leading to online sales. This is when Squid Group stepped in. Endless Summer reached out to our Squid team for assistance in creating a successful digital marketing campaign aimed at boosting their online visibility and converting visitors into buyers. We went the extra mile to design a campaign that successfully increased their e-commerce sales by an impressive 210%. We utilized various tools to achieve optimal results, providing a comprehensive strategy that included running paid media, setting up MailChimp for the client, and continuously evaluating their budget.

Custom Illustrations & Quiz App Development

Drug Free Sport New Zealand

We take pleasure in creating and designing new technology with striking visuals, exemplified by the custom Quiz App we built for Drug Free Sport NZ. The organization approached us with a request for a system that fulfilled specific key requirements. Our Development and Design Approach began with outlining the project's vision and identifying the devices it would be used on. Recognizing the importance of mobile compatibility, we focused on designing a platform optimized for mobile use before adapting the layout for desktop. Since our design needed to accommodate various sports, we initially explored different styles for the client's selection, ultimately honing in on bold colors and clean lines with rounded corners for a polished look. We aimed to incorporate textured shading to add depth and a touch of grit to the illustrations, enhancing their visual appeal. Illustrated characters take a prominent role in the quiz, making it engaging and attractive while ensuring the essential content remains the focal point.

329% increase in Ecommerce Sales

T-shirt Sale NZ

Like many e-commerce companies, a primary objective is to boost sales. Collaborating with T-Shirt Sale, we aimed to enhance their overall sales through a well-functioning website. Our comprehensive marketing efforts successfully drove more traffic to the site, leading to increased sales. The digital marketing strategy encompassed both social media and Google ads. Additionally, we created a detailed database that allowed us to schedule regular email campaigns to highlight new products or releases. A major priority for Squid Group was to enhance sales, particularly during the winter season. By implementing a stronger marketing campaign during these months, we achieved a 329% increase in online sales in winter and a 146% rise in summer sales.

Projects & Clients

Project Size & Rate

Minimum Project Size

$1,000+

Average Hourly Rate

$100 - $149/hr

Pricing Snapshot

Min Project Size

$1,000+

Avg Hourly Rate

$100 - $149/hr

Cost Rating

N/A

What Clients Have Said

"Squid Group delivers quality projects within budget and timeline expectations based on verified client feedback."

Based on verified reviews and internal benchmark data

PROJECT BUDGETS

No budget data yet. Reviewers either haven't shared a project budget or kept theirs confidential.

Select a service

Search Engine Optimization (SEO)

Social Media Marketing

Digital Strategy

Pay Per Click

Other Digital Marketing

Google Ads Management

YouTube Advertising

Pay Per Click

Meta Ads Management (Facebook & Instagram)

Explainer Video Production

Product Demo Video Creation

Brand Film & Corporate Video

Motion Graphics & Visual Effects

Industry Recognitions

Best Event Sponsorship Professional (Finalist)

View source

Best Emerging Event Professional (Finalist)

View source

Locations

Headquarters

155 Maunganui Road

Mount Maunganui, Bay of Plenty, New Zealand 3116

Headquarters

199A Kohimarama Road 1071

Headquarters

31 Mitchell Street 4852

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