ABOUT SOCIAL FIRST LTDFounder-led LinkedIn content for B2B tech startups
Social First is a specialized LinkedIn content agency for B2B tech founders, located in Manchester, UK, and established in 2018 by Elenor Hodgson. With over seven years of experience, we have developed content programs led by founders for venture-backed tech firms across various B2B sectors. Our distinguishing features include: First, a focus on founder-led content rather than templates, as every post is based on ongoing content interviews. Second, our expertise in B2B tech, exclusively collaborating with founders who sell intricate products to discerning B2B clients. Lastly, we prioritize results over superficial metrics, tracking incoming meetings, qualified sales pipelines, and the length of sales cycles instead of follower numbers. Our four-step approach consists of onboarding and strategy development, biweekly 45-60 minute content interviews with the founder, drafting and publishing content in the founder's voice, and amplifying their network. Founders typically engage with us for about one hour each week and receive 3-4 LinkedIn posts weekly in exchange. Client success stories include Fifth Dimension, which achieved 2-3 inbound leads per week within three months, and Rev.Space, which generated over £60,000 in qualified pipelines in just two months. 1oT established itself as a category leader and enjoyed continuous enterprise inbound leads, while Ignite has utilized our services for over six years. Elenor has extensive experience, having worked with LADbible Group (UNILAD Adventure, which reaches 120 million people weekly) and seven years leading founder-focused content at Social First. She frequently addresses investor groups, such as Sie Foundations, on leveraging founder-led content for fundraising. Our retainer fees start at £2,000 per month, with most engagements ranging from £2,000 to £5,000 depending on project scope, video repurposing needs, and leadership team involvement. We offer a straightforward monthly fee with no hidden charges, and clients can cancel anytime.