sequenceDM

I’m Gregory De Rocher, the founder of sequenceDM, a B2B marketing consultancy located in Vancouver. We specialize in marketing strategy, fractional CMO services, and marketing audits for businesses looking to grow. I collaborate with B2B companies in sectors such as solar and clean energy, financial services, SaaS, edtech, legal tech, and creative industries. My methodology is diagnostic, starting with identifying issues, refining the strategy, and then developing an execution plan focused on revenue rather than mere activity. Prior to launching sequenceDM, I served as Director of Marketing Communications and Director of Digital Marketing at Fidelity Investments Canada. This corporate experience has influenced my approach, emphasizing measurable results, disciplined budget management, and transparent alignment of KPIs and revenue. I have assisted clients such as Otter Energy, which experienced threefold revenue growth over five years; Gepeto, which raised $1.2 million following a marketing audit before their fundraising; and DoProcess, whose brand development played a key role in a successful acquisition. I’m not an agency; I don’t offer execution retainers or charge by the hour. Each engagement is advisory, independent, and tailored to meet your business's specific needs—be it a targeted audit, a go-to-market strategy, or continuous fractional CMO assistance. sequenceDM caters to B2B companies throughout Canada and North America.