Total Plumbing SEO portfolio: 90% Traffic Increase
Total Plumbing is a rapidly expanding plumbing firm located in Seattle, WA, recognized for its professional plumbing solutions in both residential and commercial sectors.
**Challenges:** The company’s website was not optimized for search engines, lacked engaging content, suffered from technical issues that impacted indexing, and did not appear in important local search results.
**Primary Goals:** The objectives included improving website SEO, achieving high local rankings for plumbing services in Seattle, creating audience-centric content, resolving technical problems, and boosting organic traffic and lead generation.
**Strategy and Implementation:** The strategy involved redesigning the website to enhance user experience, performing local keyword research, optimizing the Google My Business profile, creating specialized service pages, producing engaging content, applying on-page SEO techniques, resolving technical errors, enhancing social media profiles, and establishing quality backlinks.
**Results:** As a result, organic traffic increased by 90%, the company secured first-page rankings for targeted keywords, user engagement improved, and service inquiries and bookings rose by 60%.