Scallar.in — 800+ Page Programmatic SEO Website
Scallar IT Solution's website serves as a demonstration of the potential of modern programmatic SEO and AI integration for digital agencies. The project aimed to create a high-performance marketing site that could rank simultaneously across various cities and service categories, generating a large volume of inbound leads through organic search. Key features included:
- Over 800 statically generated pages using Next.js 15 App Router with SSG/ISR architecture
- A programmatic SEO system resulting in 720 unique city-service landing pages (24 services × 30 global cities), each featuring geo-specific content
- More than 50 blog posts complete with Article schema markup
- 20 specialized industry pages targeting specific keywords
- Comprehensive schema markup, including LocalBusiness, Organization, WebSite, BreadcrumbList, FAQPage, and Article JSON-LD
- Monika, a custom AI voice agent built on Gemini 2.5 Flash, engaging with live website visitors
- Dynamic Open Graph image creation for each service page
- Full hreflang implementation across 15 different countries
- Integration with Google Analytics 4 and Search Console
- A technical SEO score of 93 out of 100 at launch
- Over 200 pages indexed within just 22 hours of going live
The site showcases the Scallar team's complete in-house capabilities in architecture, programmatic content, AI integration, and technical SEO.