Rufus Leonard is an independent agency that creates standout service brands through design and technology. We serve as a catalyst for service brands aiming to be leaders, set industry standards, and become the preferred choice. Our services assist brands in articulating their unique promises and, importantly, in delivering these promises through their mindset, appearance, communication, customer interactions, innovation strategies, and employee engagement. For over 30 years, we have supported service brands in maintaining, recovering, or defining their market categories, working with clients such as British Gas, BBC, Lloyds Banking Group, Pinsent Masons, British Red Cross, The Gym Group, The Student Hotel, and London Business School.