RoundSquare is a performance-driven creative agency that focuses on creative strategy, comprehensive ad production, and user acquisition for mobile applications. Our user acquisition team, led by a former marketing head at Meta, has overseen over $150 million in ad spending on platforms like Meta, TikTok, Google, and Apple Search Ads. Our ad creative team is managed by a senior user-generated content specialist who has garnered over 100 million views working with more than 250 brands, including Huel, Apartments.com, and Re/Max. We produce new creative content every Friday, experimenting with different formats, concepts, hooks, and messaging to reduce your cost per install (CPI) and enhance conversion rates. We leverage our network of over 500 creators for continuous testing. Our clients feature names like Speechify, Common Sense Media, InVintory, Haul, and StretchIt. We maintain a small team intentionally; while many agencies promise you their top talent and then assign junior staff to your projects, you will engage directly with senior personnel who manage your campaigns and create your ads. There are two ways to collaborate with us: 1. Creative Partner – We act as an extension of your team, providing performance-focused creative content weekly, featuring fresh concepts, creators, and perspectives delivered every Friday. 2. Full Stack Growth – We handle everything from creative development to media buying and optimization across platforms like Meta, TikTok, Google, and Apple Search Ads. You have one team completely responsible for your performance, with weekly creative updates and reports linked to CPI, return on ad spend (ROAS), and retention.