
RoleModel Software
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Overview
$5,000+
Min Project Size
$50 - $99/hr
Avg Hourly Rate
10 - 49
Employees
1997
Year Founded
ABOUT ROLEMODEL SOFTWARE
Crafting Custom Software Tailored to your Business
Our most successful initiatives begin with partners who have a long-term strategic vision and are focused on enhancing their unique competitive advantages. We create sustainable software assets through collaborative efforts guided by our established approach, which emphasizes Expertise Amplification, Iterative Value, and Process Scaling. We excel at understanding your business and leveraging the insights of your company’s experts to collaboratively develop a customized solution that meets your needs. (Expertise Amplification) We prioritize delivering value quickly through working software, gradually building on a sustainable foundation while maintaining alignment with your business objectives through regular feedback. (Iterative Value) We emphasize your processes before the software itself, allowing us to develop software that bolsters your competitive edge and evolves sustainably as part of our long-term partnership. (Process Scaling) Our methodology guarantees you early returns on investment and a long-lasting solution. Our expertise empowers you to approach your software project with confidence.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$5,000+
Min Project Size
$50 - $99/hr
Avg Hourly Rate
10 - 49
Employees
1997
Year Founded
Services
Focus
Industries
Clients
Services Provided
80% Custom Web Application Development
20% Mobile App Development (iOS & Android)
50% UX Research & Usability Testing
30% Wireframing & Prototyping
20% Mobile App UI Design
About the Team
OUR STORY
Founded in 1997 by Ken Auer, RoleModel Software is a premier, collaborative team specializing in custom web and mobile software solutions. Committed to assisting businesses with scalable technologies, the company's mission has remained steadfast over the years. Under CEO Caleb Woods' leadership, RoleModel fosters a culture that values community, family, learning, and mentorship while emphasizing character, collaboration, and craftsmanship. These core values cultivate dependable trust, humble confidence, and servant leadership, driving sustainable, high-quality software delivery. RoleModel's commitment extends beyond technology, aspiring to develop leaders, launch careers, and glorify God through their work. Their inclusive environment encourages continuous improvement and invites beginners and professionals alike to grow through initiatives like the Craftsmanship Academy and various career opportunities.
Projects & Clients
Project Size & Rate
Minimum Project Size
$5,000+
Average Hourly Rate
$50 - $99/hr


