**BACKGROUND** Please provide a description of your organization. Softura is an IT services company with 20 years of experience, specializing in various sectors such as automotive, healthcare, and legal. We also conduct research projects for universities, but our main expertise lies in the Microsoft stack and mobile technologies. What is your role? I am one of the principal executives at the company, serving as the Vice President of Solutions Engineering. My responsibility is to guide the sales team in assembling appropriate proposals and technologies. **OPPORTUNITY / CHALLENGE** What business challenge were you addressing by partnering with Robosoft? We have collaborated with Robosoft on mobile development initiatives. While we have some capacity in this area, we require additional resources for larger projects that need to be completed quickly. Robosoft can provide a significantly larger team and act as partners in pursuing new opportunities. **SOLUTION** Can you elaborate on the extent of their involvement? One project we are collaborating on with Robosoft focuses on integrating calendar functions into users’ daily routines. They have assisted us with sales and execution of a cross-platform mobile app and excel in mobile UI/UX design. Additionally, Robosoft will support us with a research initiative involving an iOS or Android app designed for a 30-day study on HIV risks. Patients at risk will use the app to log their daily activities, particularly regarding substance abuse and nutrition. The app will include an eligibility screener evaluating various conditions, and the data collected will be sent to a central SQL server database for analysis. We will provide researchers with raw data for their evaluations. We have also partnered with Robosoft on joint bidding for sizeable RFPs, ensuring that we present ourselves as a unified entity with a strong understanding of the proposed solutions. Their principal has been a significant help on the mobile aspect, and we collaborate closely with internal project managers, while Robosoft assigns its own project managers for development tasks. **How did you begin your collaboration with Robosoft?** Robosoft is based in my hometown in India and is well-regarded locally, having received awards and media attention. When I needed additional mobile development capacity, I decided to contact Robosoft. Although they have limited presence in the US, most of their work occurs in India, allowing us to benefit from cost savings and additional resources. Robosoft successfully completed a year-long project in just four months by dedicating more personnel to it. The selection process was straightforward thanks to Robosoft’s strong reputation and my previous positive experiences with their apps, including a widely-used news app in India by NDTV. Some of our partners had prior experience with Robosoft, and we consulted them about the company. With better sales and marketing capabilities in the US, we have effectively combined our strengths. **Could you provide an estimate of the financial scale of this initiative?** The total cost for Robosoft's services has ranged between $300,000 and $400,000. We have not yet engaged in any large multimillion-dollar projects with them. **What is the current status of this engagement?** We commenced our partnership with Robosoft in early 2015. **RESULTS & FEEDBACK** Can you share any metrics or statistics from this collaboration? Robosoft's primary advantage is their capacity to mobilize a significant number of resources for each project. They are committed to delivering quality work and are aware of our expectations. Robosoft has been responsive when we face challenges and has effectively escalated issues when necessary. While we take accountability for the projects in the US, Robosoft’s collaboration has been invaluable. **How would you rate Robosoft’s project management?** We handle most project management ourselves to mitigate risk, although Robosoft has some internal escalation and leadership structures. Any escalations are addressed promptly, but we maintain direct interactions with our clients, with limited exceptions. **What sets Robosoft apart from other providers?** Given our limited expertise in mobile technologies, I have relied on Robosoft’s experience for numerous projects, which have included GPS tracking, RFID device interfacing, and video functionalities. Their background in challenging areas has proven beneficial, and we take full advantage of their strengths whenever possible. If clients have initial questions, I ensure that Robosoft's team can join the conversation, as their previous project experience can be pivotal. If they cannot participate, we often choose not to pursue the opportunity to avoid risks. I trust Robosoft to be forthcoming about any areas where they may lack experience. **Is there anything Robosoft could improve or do differently?** There have been some communication challenges due to cultural differences, which can also occur within my own organization. I have provided Robosoft with suggestions regarding their language use, grammar, and attention to detail. While they are able to send resources to the US, their local presence could be stronger, and they do not operate around the clock. Having an available contact during off-hours in India would enhance our collaboration. Overall, Robosoft performs very well. **Do you have any recommendations for others considering working with Robosoft?** Robosoft has a team of highly skilled professionals and offers a strong overall experience, particularly in creative work. If clients are seeking quality creative services at a competitive cost, Robosoft is an excellent choice. They typically provide fixed pricing, which is becoming increasingly rare in the industry.