
River + Wolf
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Overview
$10,000+
Min Project Size
150+
Avg Hourly Rate
10 - 49
Employees
2014
Year Founded
ABOUT RIVER + WOLF
Top Global Naming Agency # 1 Ranked NYC
River + Wolf is a naming agency located in New York City, serving clients worldwide. Regardless of whether our clients are based in the U.S., UK, Middle East, Europe, Asia, or Latin America, our mission remains constant: to create exceptional names for companies, products, and services. We operate across various sectors, including healthcare innovation, personal care, food and beverage, apparel, education, and technology, among others. Additionally, River + Wolf offers comprehensive branding solutions for our naming clients, covering everything from strategy and name creation to design. We are recognized in the Clutch Leader's Matrix for multiple reasons: we have been frequently featured and cited in prominent media outlets such as AdAge, NBC, The New York Times, Crains, The Next Web, and Fast Company. Our commitment to delivering the highest quality names and an outstanding client experience is evident in our thorough approach, which includes strategy development, name generation, trademarking, global linguistic analysis, and, if necessary, design and taglines. Our clientele boasts renowned names such as De Beers, NBC Universal, Kia, Hyundai Motor Group/Innocean, Medical Micro Instruments, Bangkok Bank, HeinzKraft, Calvin Klein, Starbucks, Nexon Games, Coca-Cola, Ghostery, Sephora, The Frank Mason Group, Unilever, Korean Ginseng Company, the University of California Santa Cruz, Auberge Resorts, and Burt's Bees—just to name a few. What distinguishes us from other agencies is our blend of professionalism and genuine care for all our clients, whether they are Fortune 500 companies or startups. But don't just take our word for it; check out our reviews.
LANGUAGES SPOKEN
English
HIGHLIGHTS
$10,000+
Min Project Size
150+
Avg Hourly Rate
10 - 49
Employees
2014
Year Founded
Services
Focus
Industries
Clients
Services Provided
80% Brand Identity Design
20% Brand Guidelines Development
About the Team
OUR STORY
River + Wolf, founded in 2014 by Margaret Wolfson, is a distinguished brand naming and messaging company known for its creative, strategic, and highly personalized approach. With over a decade of industry experience, Margaret leads every project, bringing deep expertise to crafting compelling company, product, and service names, alongside brand stories and marketing messages. The team embodies a blend of creativity and strategic thinking, drawing inspiration from history, current trends, and future visions to consistently deliver impactful branding solutions. Collaborating closely with clients, River + Wolf excels in research, legal integration, and project management, ensuring timely delivery and exceptional quality. The firm’s dedication, responsiveness, and innovative process have earned widespread acclaim across industries, making it a trusted partner for businesses
Projects & Clients
Project Size & Rate
Minimum Project Size
$10,000+
Average Hourly Rate
150+
Locations
Headquarters
276 Fifth Avenue, Suite 704-3049 New York, New York 10001