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The Reference

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Overview

$75,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

50 - 249

Employees

1993

Year Founded

ABOUT THE REFERENCE

The Reference is a full service digital agency

The Reference is an innovative digital agency positioned at the convergence of marketing and technology. With a team of 150 diverse experts, it delivers significant value to clients around the globe, including notable names like Ikea, Carglass, Starwood, Thomas Cook, Ansell, Kodak Alaris, and Bekaert, among others. Since partnering with Sitecore in 2006, The Reference has earned three Sitecore MVP titles, received multiple Sitecore awards, and serves over 40 active Sitecore clients. The agency is recognized for its results-driven philosophy, encapsulated in its slogan, “it's more than digital, it's your business.” By skillfully combining its different areas of expertise, The Reference transforms goals into success stories and accelerates the digital transformation for its clients. Their services encompass web development, digital strategy, e-commerce, online marketing, analytics, CRM & marketing automation, mobile applications, as well as branding and design. Essentially, The Reference is a comprehensive agency that converts audiences into loyal customers. Established in 1993 as one of Europe’s pioneering web agencies, it now has offices in both New York City and Europe, having become part of the international group Emakina in 2007 to further extend its global presence.
LANGUAGES SPOKEN
English
HIGHLIGHTS

$75,000+

Min Project Size

$100 - $149/hr

Avg Hourly Rate

50 - 249

Employees

1993

Year Founded

Services
Focus
Industries
Clients
Services Provided
50% Custom Web Application Development
20% Mobile App Development (iOS & Android)
30% E-Commerce Development
55% UX Research & Usability Testing
45% Product UX Strategy
100% Digital Strategy

About the Team

OUR STORY
Established in 1993 as Belgium's first digital agency, Empathy Lab, formerly known as The Reference, has been at the forefront of shaping innovative digital experiences. Over the years, the company has consistently adapted to the evolving digital landscape by integrating strategy, creativity, digital marketing, and technology, all centered around a customer-focused approach. Their commitment lies in delivering tangible business outcomes through pragmatic and insightful methods, emphasizing a deep understanding of customer needs. By continuously redefining digital user experiences grounded in genuine customer intimacy, Empathy Lab maintains its relevance and leadership in the industry.

Projects & Clients

Project Size & Rate
Minimum Project Size

$75,000+

Average Hourly Rate

$100 - $149/hr

Locations

Headquarters

20W 22ND Street

New York, New York, United States 10010
Headquarters

Stapelplein 70 9000

Sint-Niklaas, East Flanders, Belgium
Goodisnotgoodenough.