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PS212 Naming & Branding

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Overview

$10,000+

Min Project Size

2 - 9

Employees

2008

Year Founded

ABOUT PS212 NAMING & BRANDING

We specialize in naming.

We are a naming agency that creates names for products, companies, and more for well-known brands, ranging from start-ups to Fortune 50 companies and everything in between. Being a successful namer requires more than just creativity; it also demands strategic thinking. This involves being skilled in portfolio strategy, brand architecture, and relevant language, as sometimes the best choice is to have no name at all. Having worked at major agencies, we understand the limitations of standard processes and one-size-fits-all models. Instead, we prefer to foster a close, family-like partnership with our clients, allowing us to understand their unique needs and develop tailored approaches that truly benefit them.
LANGUAGES SPOKEN
English
HIGHLIGHTS

$10,000+

Min Project Size

2 - 9

Employees

2008

Year Founded

Services
Focus
Industries
Clients
Services Provided
40% Brand Identity Design
60% Brand Guidelines Development

About the Team

OUR STORY
Founded in a New York City classroom, our company embodies a problem-solving ethos that shapes our approach to every project. Drawing on experience from major agencies, we've seen how conventional, all-encompassing models can fall short. Instead, we foster a focused, close-knit partnership with our clients, taking the time to understand their unique needs and craft tailored solutions. Our dedicated team, led by founding and senior partners alongside naming strategists, collaborates closely to deliver customized strategies that truly fit each client. We are eager to connect and explore how we can support your goals through our personalized, expert approach.

Projects & Clients

Project Size & Rate
Minimum Project Size

$10,000+

Locations

Headquarters

150 1st Avenue

New York, New York, United States 10009
Goodisnotgoodenough.