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Powertrain Media
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Overview
$1,000+
Min Project Size
150+
Avg Hourly Rate
2 - 9
Employees
2025
Year Founded
ABOUT POWERTRAIN MEDIA
Powertrain Media values data, clarity, ownership,
Powertrain Media is a data-driven influencer marketing agency focused on delivering measurable outcomes rather than superficial metrics for brands. We assist automotive and performance companies in transforming influencer marketing into a reliable, ROI-focused growth avenue. Established by UK automotive marketing expert Dan Meeghan, Powertrain Media merges two decades of commercial expertise with practical influencer strategies, analytics, and creative execution. We have successfully expanded influencer programs from initial budgets to six-figure monthly investments, achieving a 10× increase in audience size, over 300 million video views, and consistent return on ad spend (ROAS) across platforms like YouTube, TikTok, and Meta. Differing from conventional agencies, Powertrain Media prioritizes data—such as conversion rates, click-through rates (CTRs), cost per acquisition (CPA), and long-term ROI trends—to validate performance before scaling efforts. Our unique Influencer ROI Calculator and Revenue Engine frameworks enable brands to experiment quickly, identify failures early, and focus on successful strategies. We provide comprehensive support for both brands and agencies seeking to bring clarity, confidence, and accountability to their influencer expenditures, covering everything from campaign strategy and user-generated content (UGC) production to full-funnel performance measurement. Powertrain Media is the preferred choice for automotive, lifestyle, and consumer brands in search of transparent, data-oriented influencer marketing that drives conversions.
Core Services:
- Influencer Marketing Strategy & ROI Modeling
- Creator Sourcing & Campaign Management
- UGC Production & Performance Optimization
- Automotive & Aftermarket Brand Marketing
- Growth Strategy & Measurement Frameworks
Values:
- Fail Early: Test quickly, learn rapidly, scale successes.
- Take Ownership: Complete accountability, from strategy to ROI.
- Data Over Hype: All decisions must be measurable.
- Clarity Wins: No jargon or fluff, just results.
- Partnership First: We become an extension of your team, not merely an agency.
Languages Spoken
English
HIGHLIGHTS
$1,000+
Min Project Size
150+
Avg Hourly Rate
2 - 9
Employees
2025
Year Founded
Services
Focus
Industries
Clients
Services Provided
10% Affiliate Marketing Program Management
40% Content Marketing Strategy
45% Social Media Marketing
5% Other Digital Marketing
About the Team
OUR STORY
With two decades of expertise in sales and marketing, our company is dedicated to revolutionizing creator marketing by making it as accountable as paid search. We emphasize transparency through shared pricing and measurement standards, enabling brands to sustainably expand while helping agencies maintain long-lasting client relationships. Our proven pricing, testing, and maturation frameworks have been successfully applied across numerous accounts, managing extensive budgets that include high eight-figure annual revenues and influencer spends. Each quarter, we deliver over 350 creator integrations backed by live reporting and targeted ROAS and CAC metrics, allowing for dynamic, week-by-week decisions. Our methodical approach of discovering, proving, scaling, and sustaining ensures steady growth through continuous testing and creative refreshes, all underpinned by hands-on leadership experienced in
Projects & Clients
Project Size & Rate
Minimum Project Size
$1,000+
Average Hourly Rate
150+